Chapter L: B. HIBSCHWILER, New York

“Kellogg Pedigree Plants are fine, especially Dr. Burrill. They are
truly wonderful,--such large vigorous plants and such heavy fruiters.”

MRS. FRANK L. JONES, Maine.

“Am selling my Dr. Burrill strawberries at 40 cents per quart. They
are very large and fancy. I cannot speak highly enough of Kellogg
strawberries.”

J. E. PARSONS, Ontario.

_The Million Dollar Strawberry_

MALE OR BI-SEXUAL (B)

(For photo-engravings see Pages 25 and 53)]

Dr. Burrill embodies all desirable qualities necessary to constitute an ideal mid-season variety with none of the undesirable features so frequently present.

This strong, mid-season bisexual was originated by J. R. Reasoner, (originator of Senator Dunlap), and although resembling Senator Dunlap in some respects, it is a separate and distinctly superior variety.

The plants grow large, are heavy crown-builders and prolific runner makers, making it equally desirable for any system of culture. Its dense foliage forms ample protection for the berries.

Outstanding among its many desirable characteristics is its enormous productiveness, for at fruiting time the plants are simply a mass of blossoms and fruit.

The berries are dark red, deliciously flavored and of firm texture--unsurpassed for canning or shipping. Their bright green calyx, golden seeds and beautiful color of the fruit form a striking color contrast which compels more than passing attention.

Dr. Burrill succeeds everywhere. A profitable variety for the commercial strawberry grower--also desirable for the home garden. For prices of Dr. Burrill plants see page 66, column 3.

THE GEM OF PERFECTION

MALE OR BI-SEXUAL (B)

(For photo-engraving see Page 36)]

Magic Gem is of Western origination and in plant growth is a typical representation of the rugged characteristics which symbolize its native section.

Although born in the West however, Magic Gem claims no preference as to soil or climate but has become a leading favorite in home gardens and with commercial strawberry growers in the North, East, South and West alike.

It is a strong mid-season bisexual, its blooming season extending over such a long period that it is successfully used for mating all except extra-early pistillates.

Magic Gem produces abundantly and matures practically every berry. Its berries are large, dark red, with seeds deeply embedded in the flesh. Their firm, solid texture makes them ideal for canning or shipping to distant markets. Crowned with beautiful, well-formed calyxes which remain fresh and bright for an unusual length of time after picking, they present a most attractive appearance when packed.

For home use or market, you will find Magic Gem a splendid medium-late variety. It has been appropriately titled, “The Gem of Perfection.” For prices of Magic Gem plants see Page 66, column 3.

“Magic Gem is the best flavored berry I ever tasted. My Kellogg
strawberries last season were the largest I have ever seen
anywhere,--on the market, in the garden or on the farm.”

W. D. FERRIS, Georgia.

“Magic Gem is a splendid variety. I counted 56 berries on one of my
Magic Gem plants and another plant of this variety must have produced
at least 100 berries. My plants are not allowed to produce any
runners.”

W. WOODWORTH, Ohio.

“In the spring of 1918 I set 175 Kellogg Pedigree Plants in our
garden, 100 of which were Magic Gem, planning on having only enough
fruit for our own use. The next season, from this small plot we sold
$42.25 worth of berries and besides used and gave away berries to the
value of $13.65, making the total value of our crop $55.90. If I
figure correctly, this is at the rate of over $2,400 per acre and is
not so rotten, I’ll say. If we hadn’t sold our home and moved away, we
no doubt would have had a splendid crop in 1920.”

E. G. WHITLEY, New York.

“In your catalog, you picture some very attractive Magic Gem and
Kellogg’s Prize berries but they are no better than berries I have
grown of these varieties. Parties who told me I was foolish to pay
your prices for plants when I could get plants from other growers for
less, have changed their minds. Now they also want to set Kellogg
Pedigree Plants.”

F. TELFORD, Ontario, Canada.

“I cannot say enough in praise of Magic Gem, Dr. Burrill and Kellogg’s
Premier, all of which are splendid varieties.”

J. BERKSHIRE, Connecticut.

“I have been growing Kellogg’s Prize for three years. This variety
certainly is a wonder.”

MRS. LILLIE WILDISH, Wisconsin.

“Kellogg’s Prize is the greatest strawberry under the sun.”

MRS. SAATHAMP, Illinois.

“Kellogg’s Prize is by far the best berry I ever have grown.”

H. S. TUCKER, Missouri.

“Kellogg’s Prize is the greatest strawberry on earth. You have made a
mistake in pronouncing it ‘wonderful.’ You should have said
‘magnificent’.”

W. H. OPENSHAW, New Jersey.

“Kellogg’s Premier and Kellogg’s Prize can’t be recommended too
highly.”

J. W. SIMS, Kentucky.

The Late Strawberry Without a Fault

FEMALE OR PISTILLATE (P)

(For photo-engraving see Page 28)]

Kellogg’s Prize is a late pistillate, grows medium tall and spreading, roots deeply, is strong and hardy and succeeds everywhere. It is a consistently heavy fruiter.

Its berries are uniformly large, beautiful and delicious. They are produced in clusters beneath the heavy texture foliage which admits just enough of the sun’s rays to insure uniform color and ripening. Their deep crimson color splashed with dark red, together with their waxlike surface and beautiful calyx, make Kellogg’s Prize berries an object of beauty which words cannot describe. Their mild, delicious flavor once tasted, creates a lingering desire for more.

Kellogg’s Prize is a favorite in all sections. Its many exceptional merits combine to make this “The Late Strawberry Without a Fault.” For prices of Kellogg’s Prize plants see page 66, column 3.

The Late Strawberry Without a Fault]

THE QUEEN OF QUALITY & QUANTITY

FEMALE OR PISTILLATE (P)

(For photo-engraving see Page 37)]

Kellogg’s Big Late is a strong growing late pistillate, an excellent drouth resister, has a long, heavy root system, large healthy foliage and is a big, robust crown-builder. It is a consistently heavy producer of large, deep scarlet colored berries which are produced abundantly in clusters on long fruiting stems. Their highly delicious flavor and fragrant aroma leaves nothing to be desired. A beautiful bright green calyx which remains fresh and bright longer after picking than most varieties crowns each berry. This, together with the firm, solid berry texture, makes Big Late a desirable shipping variety.

This is the sixth consecutive season we have offered Kellogg’s Big Late to our customers and the increasing orders for this variety each year is evidence of its popularity.

Given an opportunity, Kellogg’s Big Late will convince you that words and pictures are incapable of rendering a just description of this variety,--that it is “The Queen of Quality and Quantity.”

For prices of Kellogg’s Big Late plants see Page 66, column 3.

“Kellogg’s Big Late produces uniformly large berries and the flavor is
all that any lover of strawberries could wish for. I would not want
any better variety.”

JOHN W. COOPER, Kansas.

“Some of my Big Late berries measured 4 to 5 inches in circumference.
They have made folks here sit up and take notice and agree with me
that it pays to set Kellogg Pedigree Plants.”

T. H. SMITH, Iowa.

“Kellogg’s Big Late is a wonderful variety. The berries hold up fine
after picking.”

MRS. E. S. EGGLESTON, Indiana.

“Kellogg’s Big Late is all that can be desired in a strawberry. This
variety stands extremes of weather unusually well.”

CLYDE FORMAN, Kansas.

“This is the fourth year we have grown Kellogg’s Big Late which is now
loaded with fruit. Both this variety and your Superb Everbearer are
excellent.”

ADAM RAE, Washington.

“Kellogg’s Big Late is the leading strawberry in our locality. I sold
my berries at 40 cents per single quart or $8.00 per crate, realizing
$1,213.95 from only one-half acre. In addition, I also paid quite a
few pickers’ bills in berries, supplied all our own family of ten
could use on the table and we canned and preserved our winter supply,
of which no account was kept. The varieties were Kellogg’s Big Four
and Big Late.”

H. A. WYSONG, Indiana.

_Makes Good Everywhere_

MALE OR BI-SEXUAL (B)

(For photo-engraving see Page 29)]

“_This Kellogg Strawberry Garden produced more berries than we could possibly use. It has shown me ‘the open door of opportunity’ and I now want to order about 3,000 Kellogg Pedigree Plants. I am especially interested in Kellogg Everbearers. Please send me your latest price list._”

(Extract from a letter received from Mrs. Pearl Hays of Louisiana, shown above in her Kellogg Strawberry Garden.)]

We are listing Gibson this season for the first time in response to an increasing demand for plants of this variety.

Although considered by some to be identical with Parson’s Beauty and Pocomoke and resembling these varieties in some characteristics, we consider it superior to both.

Gibson is a strong mid-season bi-sexual,--an ideal pollenizer.

Its plants grow strong and vigorous and root heavily. The foliage is glossy, dark-green, tough and heavy in texture and remarkably resistant to drouth, insects and disease.

Gibson is wonderfully productive of large, firm, round-conic berries which are uniform in size and shape and beautiful dark crimson from surface to center. They are of mild, delicious flavor; ideal for immediate table use, also excellent for canning or shipping as they retain their beautiful color, form and natural flavor when canned for winter or shipped to distant markets. The berries hold up in size right through the season, practically every berry reaching maturity and ripening evenly.

Gibson is grown almost exclusively as a market berry in some sections and is rapidly increasing in popularity because it “Makes Good Everywhere.” For prices of Gibson plants see Page 66, column 2.

_A Wonderful Strawberry_

MALE OR BI SEXUAL (B)

(For photo-engravings see Pages 32 and 64)]

Rare indeed are varieties which possess the winning qualities embodied in Kellogg’s Big Wonder. Here is a strong, medium-late bisexual which, in foliage and plant growth, simply “can’t be beat.”

The plants grow very tall and vigorous and the leaves which are borne on strong, heavy stems, are large, dark green, of exceptionally tough texture and practically immune to disease. A long, heavy root system enables this variety to withstand weather extremes to a remarkable degree. Its berries are large, glossy dark-red and highly flavored. It produces abundantly and the berries are well protected by the foliage. You will like Kellogg’s Big Wonder as it is indeed “A Wonderful Strawberry.” For prices of Kellogg’s Big Wonder plants see Page 66, column 3.

“My Kellogg’s Big Wonder plants are such fine specimens that I am
enclosing herewith an order for more and remittance of $9.00 in
payment.”

J. J. WOLFE, Iowa.

“I am very well pleased with Kellogg’s Big Late and Sionilli which I
received from you last year. These varieties have given me a big crop
of high quality berries for which I received the highest price
throughout the season.”

J. P. FLYNN, Michigan.

“My Sionilli plants did splendidly, producing very dark red berries of
excellent quality.”

LEON E. DIX, Vermont.

“Kellogg Pedigree Plants pay and pay big. They are rank growers, great
drouth resisters, heavy producers and the berries are very large and
of highest quality. I have found Sionilli a desirable variety.”

J. M. PASLEY, Missouri.

“Our yield from Kellogg Pedigree Plants was very, very good and the
berries were of such high quality that we could not begin to supply
the demand for them among our neighbors. Our fanciest berries were
produced by your wonderful variety, Sionilli.”