Chapter I: Mention These Tricks (1)
not because they are good for anything practical, but to get you to take up figures and be quick with them. Get yourself up a multiplication table running to 50 times 50--there's something practical. The man quick and accurate at figures is always esteemed.
OUR LANGUAGE
is a vast record of the changes in pronunciation which have been brought about by affected people as well as careless and ignorant people. "'Tis true 'tis pity, and pity 'tis 'tis true." But you cannot change it by spelling "balance" with two _ls_, or "sure" with an _h_. Be accurate in your spelling. Restrict yourself to such words as you can spell, and you will soon improve if you are guilty of such errors. In conclusion, if you go fishing and catch three perch and one black bass, say that you caught those fish, and not that you caught three black bass and one perch. Right there is where you can form habits that will shine out in your face as you grow to the full dignity of manhood. You see I lay special stress on habit. The Duke of Wellington said that habit was ten times nature. Horace Mann said
"HABIT IS A CABLE.
We weave a thread of it every day, and at last we cannot break it." Dr. Locke said with a wonderful knowledge of life: "Habit works more constantly and with greater facility than reason; which, when we have most need of it, is seldom fairly consulted, and more rarely obeyed." Thus, you see, when a man is spoken of as a person "of good habits," it means something more than is usually conceived. It means he is under chains which he cannot break--and, in reality, that he could not be a bad man without suffering and discomfort.
SUCCESS.
Nothing succeeds so well as success.--Talleyrand.
The man Talleyrand, who made the above mocking assertion, was one of the closest observers of human nature who have ever lived. And yet what he said in a spirit of uncommon hatred of his fellow-beings is really another way of saying the exact truth--that success comes only after so many trials and disappointments that the world, considering it a safe rule, admires the result, and feels that the reflected credit for a great result belongs to him upon whom it falls. Beside you toils a young man of your own age. He does not seem to care to rise. He dislikes the few duties of the present, and would be inclined to shrink from further responsibilities. It may be that he is the happier as compared with you, but men must not consult simply their own individual happiness. Sooner or later all men take on a broader burden than merely their own support. Try early in life to get the start which the experience of others furnishes you. You are lucky that you were born in the latter half of the nineteenth century. Men before you have, by ambition and energy, made the affair of living easier for you. Right here in youth is the time to begin the battle. You are now a private.
OFFICERS ARE VERY SCARCE.
Make up your mind to have shoulder-straps early in the campaign. You cannot afford to miss a single battle. Every opportunity which opens to you is a city to be taken, and you are to be put in command. See that it surrenders. No city ever properly besieged evaded final capitulation. The chances are all in your favor. Remember, when you contemplate your unambitious comrade, that he is likely to change his tastes as he grows older. If he cannot give a reasonable degree of encouragement to those tastes he will then become crabbed and sour. Wherever you see men crusty and difficult to please, be sure they have had cities to take and failed to capture them.
ALEXANDER SMITH,
a Scotch poet who died at a very early age, said very appropriately: "To bring the best human qualities to anything like perfection, to fill them with the sweet juices of courtesy and charity, prosperity, or, at all events, a moderate amount of it, is required--just as sunshine is needed for the ripening of peaches and strawberries." Now how are you to catch this marvelous sunshine of prosperity? Simply, do not shut it out. Your comrade has had the moral ague. He fears that, if the sun shine on him, it will bring a return of his fever. When the sun shines on you, do not miss a ray. It makes you grow.
YOUR PARTICULAR DUTIES
are soon learned. Why is it that the affairs of walking behind a counter and actually knowing what your employer pays for his goods so soon lose the magic there once was in them? It is because the human brain is supple, and comprehends quickly. By the time certain problems are solved others spring up. See that you solve them. The mind should be pacified in its desire for new conquests.
THE SAFE RULE
as to whether or not you are fitted for new endeavors is to find to your own true satisfaction that you can do your duties better than anyone not in daily practice of the same kind of work. If your employer can take hold and do a thing once a week better than you who do it a hundred times a day, then it should still have considerable charm for you, for your mind is strangely unfamiliar with the procedure. When a clerk stays in one position all his life, it is certain to be from
LACK OF BOTH AMBITION AND ABILITY,
and he lacks a good deal of each. Every little while, through the sickness, advancement, or bad judgment of others, a place just a little more responsible than your own is left vacant. Somebody is wanted badly. You are the man, and are put there for the interval. There is the pivotal point. By unusual endeavor you can probably fill the place better than it was filled by the regular occupant. Your employer, expecting less of you, gets more, and praises you. Now, by praising you, he is, somehow or other,
"TAKING STOCK IN YOU."
If he "keeps you down," he shows his poor judgment, and he is not going to do that if he can help it. On the other hand, your comrade is put in the vacant place. The duties are hard and perplexing. He is compelled to go and ask a man for some money. The man is mean. He not only refuses the money, but addresses some personal considerations to your comrade which sicken him to the heart. He returns to your employer with a tale of failure well tinged with his own morbid feelings and wounded vanity. Your employer is irritated, and attributes the fiasco to the ambassador. To satisfy his own views of things, he prophesies that your comrade never will amount to anything, anyhow. Now, to see this prediction verified is, unfortunately for your comrade, just as necessary to your employer's self-love as to see you succeed. The point of the first opportunity, the first impression on your employer, is really central, pivotal. If you get a big iron safe on such a spot, you can turn it with extraordinary ease.
There is no road to practical business so good as practice. You read of clerks being educated by sham forms of business. You might as well read of men gambling with counterfeit money. Business men want clerks who have been private, corporal, sergeant, lieutenant, captain. When a man starts in as captain he is likely to get discharged as private. In the great printing houses
PROOF READERS
are required, to see that the types are spelled out, one by one, into the right words, and that the right words are rightly spelled. Now let a college graduate apply for such a position. He knows Greek and Latin. He can spell--or thinks he can. He can turn you out a sentence, which, after going about so far, refers to what it is talking about, cuts a pigeon-wing like the boys on the ice, tells a little tale between two dashes, and one inside of that between two parentheses ("finger-nails," the printers call them), again refers to what it is talking about, and closes up with three unaccented syllables following a heavy sound. Sometimes folks hire this gentleman. The proof-slip is thrown in wet, greatly to his horror, and after drying it he finds they are waiting for it outside, and some other proof-reader is compelled to take it. Then he learns he must read it wet, as it is. Pretty soon the foreman of the printers brings in a proof-slip which is set in three sizes of type where the gentleman discovered but one size. Then the foreman of the proof-room has a discouraging way of taking the gentleman's proof and marking from eight to ten glaring typographical errors which the gentleman has overlooked, and eight or ten typographical absurdities, which he has approved, and, horrors upon horrors! eight or ten errors of "style." Now, for the first time, the gentleman has learned that every time the word "President" appears in the newspaper it is either capitalized or uncapitalized, while he had naturally supposed that it took its chances, the way a picnic does!
THUS THE GENTLEMAN GETS AN IDEA
of his utter incompetency to fill the place of a trained man. And he never gets half so complete a view of his uselessness as do those around him. Such proof-readers rarely work two nights. They are corporals in captains' places. Or, perhaps, they are captains of artillery in the infantry service. What do folks do when the best proof-reader is missing? They go out into the type-setting room and take the brightest printer they can find. He cannot tell French from Latin, but he can see a fair share of the errors in a proof-slip, and will not let the telegraphic abbreviation for government go into the paper as "goat," nor that for Republican as "roofer," as I have seen collegiates do.
HE IS ALREADY A LIEUTENANT.
Give him a little practice and he is a captain. With energy and ambition failure never comes if you only know the difficulties. "Fools rush in where angels fear to tread" is as good in business as in poetry. In the great cities there are long streets lined with retail store-rooms of every quality of location. They rent at from twenty-five to a hundred dollars a month. Many a store-room has not had an occupant in it for ten years who did not grow poorer. No good business man could be induced to enter into a business at such a point. But
THE FOOLS HAVE RUSHED IN,
like the collegiate into the proof-room, convinced that they could do what good business men know to be impossible,--that is take in eight dollars a day and pay fifty dollars rent, on forty per cent profit. Here and there is a grocer who gets up at half past five in the morning, opens up, puts out his eggs, oranges, berries, lemons, potatoes, beans, and bananas, sweeps out, gets out his horse, goes to the market-street, does a day's buying there and elsewhere, and by eight o'clock is ready for business, just about as the man who expects to share in trade with him is unlocking his doors. Speak to the eight o'clock man and he will tell you that he has to stay up till ten at night, and that he cannot burn the candle of life at both ends. But, for all that, he is grievously disappointed when the final collapse comes. Nothing succeeds like success because very few things are like success. Nothing on the street succeeds like this grocery, because nowhere else on the street is so much work done by so few men. Nowhere else does the proprietor put all of his time and his money into his business, and, in strawberry time, for instance, retail thirty-five dollars' worth of strawberries in one day with only one clerk, one delivery-boy and a cashier! At the same time, this successful grocer would not invest one cent in the store-room opposite, where, with so much confidence, the eight-o'clock man has put all his money.
THE MAN OF SUCCESS KNOWS THE DIFFICULTIES.
"Let not him that girdeth on his harness boast himself as he that putteth it off," says the Bible, yet that is precisely what we are doing when we smile at the sally of some envious dealer about the "luck" of our grocer--that "nothing succeeds as well as success." But the landlord goes on renting his store-room, and thanking his stars that the fools are not all dead yet. Do not desire a position two grades ahead of you. The one that is next to you is your proper goal. Over the shoulder of the companion who holds it you can get many a glance long before your chance comes to do the work, and, even then, what looked so very easy to you before it came your turn to do it, will now "shoot light horrors through you." In a large measure people are bought at their own prices. If they are worth those figures, their fortune is made. A celebrated painter was once asked how he mixed his colors. He replied that
HE "MIXED THEM WITH BRAINS."
Mix brains with your business. Like the opium or chloral slave you will be able to endure a larger quantity each day, and the effect will not be darkness and death, but light and life. Simply because you think you can do a thing is no great sign you can do it. You must have brains and probabilities in your favor. You must absolutely have done something very nearly like it. I never saw a more signal instance of the general self-conceit of the race than in the experience of a young man who once sold a little rubber reed which he laid on his tongue, and with which
HE MOCKED ALL KINDS OF BIRDS.
After seeing him do it, the crowd would gather about in great herds, with their "quarters" high in the air, anxious to purchase, and just as sure they could do the same thing as the eight o'clock man that he can get a crowd into his store. I do not remember a solitary instance where a purchaser ever acquired the least facility in imitating the sounds of birds, and I have been tempted to believe the "machine" was a "dummy" by which the salesman conveyed to the gaping crowd the hope of acquiring his wonderful art. Do not, in the journey of life, attempt impossible stages of travel because they look easy at the start. Stop at each inn which the experience of years has shown to be necessary for your continued comfort. But never, on any account, lie down between the inns, for the outlaws called Failure and Discredit will fall upon you and work your destruction. "Whatsoever thy hand findeth to do, do it with thy might; for there is no work, nor device, nor knowledge nor wisdom in the grave." "In the morning sow thy seed." "Let us crown our selves with rosebuds before they be withered."
COMPANIONS.
But to our tale.--Ae market night
Tam had got planted unco right
Fast by an ingle bleezing finely
Wi reaming swats that drank divinely;
And at his elbow Souter Johnny,
His ancient, trusty, drouthy crony;
Tam lo'ed him like a very brither--
They had been fou for weeks thegither!--Burns.
I cannot but feel much apprehension in approaching a subject so nearly allied to the actual inner character of a man. "A man is known by the company he keeps." I cannot admonish the blind that they should see. I cannot suggest to Tam O'Shanter that he should not associate with Cobbler Johnny. Why, he loves him like a very brother! Indeed, as the last sublime token of friendship, have they not been drunk for weeks together? Besides, are they not such worthless wights that they will do less harm in associating with each other than in enlarging their power of evil by operating on new material? If you are Tam O'Shanter, I cannot very well advise you to seek out some worthy young man for an associate and attaint his character and his reputation by clinging to him. Now the only thing I can consistently do is to hope you are a young man
FAR REMOVED FROM TAM O'SHANTER IN HABITS
and selfishness. I can hope that you are a young man who, in going on a fishing excursion with some reputable person of your age, will not cast a cloud on the mind of that person's employer, and cause him to fear that his clerk is falling instead of rising in self-esteem. Let my hope be taken as an enduring fact. Now I feel I am on safe ground. You are building a structure. On your west party-wall your neighbor is also erecting one. He is building it so that it will fall down--that is plain. When it falls it will involve you in its ruins because the middle wall supports both edifices. What do you do? You go to the authorities, and they make him take down his house brick by brick. In this way the law surrounds you with its beneficent protection, and you need not suffer from the faults of others. But alas!
MORALLY,
when you put up a party-wall you must abide by the conclusion. If your companion reflect credit on you, then you are doubly strong, but if he pull you down, then there is no relief and little sympathy. Let us suppose that, in an absolutely evil hour, you have learned to play billiards. A brother-clerk says: "Let us play a string at dinner-time!" Across your mind flits the bright green table, the beautiful ivory balls, the wonderful angle which you discovered the last time you played, and, compared with the dull routine of the store, you momentarily feel that
A GAME OF BILLIARDS
would be truly beneficial. So, at noon you go. There never was a game of billiards that would end precisely at the moment you should leave for duty. There never were two employes who played billiards who did not cheat their employers out of considerable time. There never was an employer who would not resent this injustice. The comrade who does not play billiards will, sooner or later, get an absolute advantage over you. You will come in, complaining of your luck only to find that your slow-going comrade has "got something" which you have missed. Employers do not want head-clerks or partners who hang around billiard saloons or livery stables. "He who comes from the kitchen smells of its smoke." What can you get at a billiard saloon? You can get the good opinion of some person who is never civil to anybody. His incivility has a charm for your young mind. You naturally imitate him.
YOU TRY IT ON A CUSTOMER.
He says: "Have you any buttons like this?" showing one about fourteen years old. You look at him insolently and say "Nah!" (meaning "No, sir"). This makes the other clerk (who plays billiards with you) laugh very heartily, but it makes your employer laugh out of the other corner of his mouth, for he has no business to keep such a clerk, and the customer knows it. The customer may avenge himself by refusing an extension on a note which he holds, and that note, possibly, may have your employer's name on it! The mistake you make in this particular case is in applying the manners of a billiard-saloon to the uses of a place of business. A very ordinary-looking old man was one day standing in a great bank in New York City. He was talking with a friend, and the friend spoke of desiring to have a draft cashed which had been drawn in his favor. Knowing that the old man banked at that place, he asked him to step up to the paying teller and identify the drawer of the money. This the old man, naturally, attempted to do. He said: "I know this gentleman to be Alvin H. Hamilton." The paying teller looked at the old man and judged him by his clothes. He said: "I don't know you at all, sir! Pass along." This did not please the old man. He expostulated. "Pass along!" yelled the teller, looking ominously toward the policeman, who edged toward the group.
"I'LL PASS ALONG!"
said the old man, hotly. And he drew a blank check, engraved in a costly manner, from his pocket, and wrote on the "please-pay" line "Five hundred and fifty thousand dollars." Then he signed his name to it, turned it over, put his name on the back of it, and got in line again. By the time he was at the window the word had gone along the line. The receiving teller, the collecting clerk, the certifying clerk and the examiners, had passed the news to
THE CASHIER AND THE PRESIDENT
that something unusual was about to happen, and those magnates had rushed to the paying teller's side. "Do you know that signature?" said the old man with a gleam in his eye. Now it was the teller's turn to feel wretched. "Pay five hundred and fifty thousand--Babbit, soap man! oh! what an idiot I am!" All this went through his head. The president, the cashier, abased themselves before the irate old man. It was all a mistake! They assured him! They assured him! Beg pardon! Impertinence of new teller. And a' that, and a' that. But it would not do! The money went to another bank, and a business worth thousands of dollars annually was lost, together with the natural prestige of such patronage. There was what I should call
A CASE OF BILLIARD-ROOM MANNERS,
and a costly one. Drop that style. Says Bishop Horne: "It is expedient to have an acquaintance with those who have looked into the world; who know men, understand business, and can give you good intelligence and good advice when they are wanted." "He that walketh with wise men" says the Bible, "shall be wise; but a companion of fools shall be destroyed." Try to frequent the company of your betters. Good books are safe companions. Good men, a little older than yourself, are still better. Perhaps good women, who take an interest in young men, are better than all others, for they are more unselfish, and often have a spare thought for the young man that makes his life happier.
LEARN TO ADMIRE RIGHTLY.
The leer of the man who has sold lemonade in a circus has a strange charm for a young man. It has a strange repulsiveness for the "solid man" of business. The look of a man with a cigar put in his mouth at a sharp upward angle and with a hat lurched like the cargo of a bad sailer, has a strong fascination for a young man. It is a strong irritant to the man whose companionship is an honor. You cannot do better than to frequent some church, rent a sitting, and have a positive engagement two or three times a week. You are a great gainer by this. It may cost you a little; but you will get all that back in moral capital--just as valuable in business as money. Says George Washington: "The company in which you will improve most will be least expensive to you." In your church you will meet men who do not live all for themselves, as does the dominant mind in the bar-room. Their drill and discipline have made them more unselfish. They will help you in many ways. They will throw a rope to you and pull you aboard. Sooner or later your association with them will get you position, respect, family, happiness, success, and above all, that peace which passeth all understanding. Do not take this as preaching. It is as practical as anything in this book. Chesterfield says: "No man can possibly improve in any company for which he has not respect enough to be under some degree of restraint." What makes mankind revere Shakspeare Because he said fine things? No. But because he said true things. Listen to him: "It is certain that either wise bearing or ignorant carriage is caught, as men take diseases of one another."
ON THE ROAD.
Conference maketh a ready man.--Lord Bacon.
Now stirs the lated traveler apace
To gain the timely inn.--Macbeth, Act III., Sc. 3.
What is there about going to a strange town on business which should make a man's heart feel like a cold biscuit inside of him? A young man may have been to a certain village on endless excursions of pleasure, when his pulse beat as gloriously as the bass drum on a grand circus-entry into town, yet when he has to go to the depot to take the cars for that same town to sell goods there for the first time in his life, it is harder to carry his heart to the train than it is to lug his grip-sacks. When you feel that way, do not feel ashamed. All the "old heads" on the road have been in that predicament. Talk to your heart the way you think about a mother when she mourns for her child. You say "Let her feel bad. It's natural. It'll do her good." Now when your home begins to drop out of sight behind, and the conductor comes along to punch your ticket rather than to comfort you, say to your heart "Go it, you you old ninnyhammer! It's natural for you to thump, but you can't interfere with business, you know!" Your mind is all right. It's your body. Now, while
YOU ARE NEARING THAT FATAL TOWN,
you look back over the goods in the store. Of course, you are positively familiar with everything in stock. You came out on the road either because you asked to go, or because other folks had espied a faculty of persuasion in you which they thought would sell goods. Sometimes a man looks persuasively, sometimes he talks persuasively; sometimes he both looks and talks it. This is after he has had practice. "Iron sharpeneth iron. So a man sharpeneth the countenance of his friend." Now this town you are going to is a band of enemies. How can you make a conquest? By doing as Napoleon did. Set your own time for the fight, pitch upon one man at a time, always pick out one not used to your mode of warfare, and then clean him out before he thinks the action has begun. "Formerly," says Bovee, naively, "when great fortunes were only made in war, war was business; but now, when great fortunes are only made by business, business is war."
HERE IS THE TOWN NOW.
How dirty those houses look! O, yes, they are the habitations of the poor. You know the hotel you are going to, of course. You know where it is. Now you grab your valises, your overcoat is on, and you climb down. Want a 'bus? It's only fifty cents for a ride of a block and a half! Well, you will get along without it. The labor will get your blood going. You have thus made a sale already, equal to two dollars. Put that down to your credit. By this time, although you are among the Philistines, you are yourself again. You go into the wash-room of the hotel, enter the dining-room, eat a very poor meal, and get up to begin the fight. Now sit down a half-hour and let your food get started in your stomach.
GETTING YOUR MIND.
Does not the General spread his maps before him? You probably have a certain firm in your mind, either by chance or direction from your employer. This, of course, is the weak point in the enemy's lines. Here he has trusted to the ground as it looked from his side of the field, when, in reality, it presented few difficulties from yours. Some experience in the world has led me to believe that if a salesman has come to the opinion, even in the most absurd manner, that he can sell a certain man goods, he can do it, almost beyond the chance of a doubt. I once knew a successful solicitor who seemed to do all his work at his desk. He would sit in the greatest gloom
CANVASSING HIMSELF!
That was a fact. He was really revolving the weak places of the enemy in his mind. Suddenly he would start up, seize his paraphernalia, make his expedition, and return rich-laden. This taught me the wonderful power of persuasion when directed in exactly the right way. One of the first things to forget is yourself. I think possibly the finding in your mind of a man to whom you can sell goods depends principally upon your belief that when you make your dash on him you forget what he will think of _you_. You have the willingness to sacrifice all that to the one object before you. In the possible places of attack which you reject, you are not yet willing to make that sacrifice. You know
ABRAHAM LINCOLN
was a great man. Why? Well, here is one reason. The little men came to him one day with horror spread upon their narrow features. Said they: "O, Mr. Lincoln, we have just discovered that Grant drinks whisky. We have come to ask you to put a Temperance General in control of the more important of his actions. He has the lives of our children and our friends in his hands. Save us from his liability to plunge us all in general blood!" Now this was after Vicksburg. Mr. Lincoln took an interest in this revelation that elated the petitioners. "You are quite sure he drinks whisky, are you?" "O, yes.
HE WAS DRUNK AT SHILOH."
"Well, will you not try hard to find out where he gets his whisky?" said Old Abe; "I want some of it for my other generals!"
This man Abraham Lincoln wanted to put down the Rebellion for the sake of both the North and the South. Anything that would contribute to that end was what he wanted in large quantities.
YOU ARE DRESSED
as you have always dressed--with easy-fitting business garments. Absolutely nothing on your person gives offense, either in newness or oldness. You enter the store to whose proprietor you intend to sell goods. If you know him and he is busy, you nod and avoid a talk. This is both difficult and unlucky. If he is at your service, you state that you have come to show him your samples. You do not hope he needs anything at the start. Of course, he needs nothing. That does not enter into the question. He will buy at the end. You now, if your samples are with you, pick out some medium bargains. Reserve your powerful arguments. Try to make him understand the true value of these goods. Nothing under the sun is so powerful as example. Now, to furnish examples, you must state who sells this particular line of goods. Mention the names with all the precision, volubility and confidence in the world. He may evince no interest, but it has moved him greatly to hear all those names! Now he begins to talk prices to you. The chances are that he is "drawing the long bow"--that is, that he is putting the prices at which he buys full low enough! Do not dispute him. Never argue with him. Accept all he says as gospel. Very soon he will be on the other tack. You will be talking, and you can judge whether he has told the truth or not. Now you are both on excellent terms. He thinks you are a very decent young fellow.
BRING ON YOUR "LEADERS."
You ought to have some little line that you are selling for less than it is worth. Give him the solemn privilege of getting some of it. He wavers, he is lost. This is the entering wedge. If he is sharp enough to buy only "leaders," he is too sharp for you, and for your house. Ten chances to one he would never pay anyway. You must have picked out a poor man to start on. But if you have an ordinary gentlemanly man of business, he will take some goods of you. Canvass him for everything. Do not neglect your work now it has come. He is wavering everywhere. He is contradicting by his acts nearly every assertion he made behind his entrenchments. Never mind that. Do not leave him until there is "no more buy in him." Now, after you have all the items--and
NEVER STOP HIM
when he is giving them--sum them up, read them over, take his name (firm name), his post-office (not his railroad station), his railroad station, his express company, his railroad, absolutely everything. Make his name "Owens," not "Owen," "Ransom's Sons" not Ransom & Sons, "Smythe" not "Smith," if that be the way he puts it. A man is very tender about his name. Never forget that. Impress those things on your shipping-clerk at home. Tell him you have sold Edwards Pierrepont a bill of goods, and that this particular buyer has
A PRIVATE GRAVEYARD
for shipping-clerks who mark it "Edward." You have already consulted your commercial "testament" to see if the firm will pay. If the bill be too large for the credit allowed in the "testament," telegraph to your firm about it and get instructions. Of course, you cannot have mistaken prices or sold below the necessary profit. A firm in Boston started out a confident young man, and he sold tremendous bills of goods. He took no account of the value of the goods, freight, or time of payment. All those merchants who had friends on his "beat" telegraphed to them to be sure and give him an order. He was the rage. There was also some rage at Boston when the orders began coming in. They telegraphed to Madison
TO HEAD HIM OFF,
but he had "taken a shoot" to Rockford. They telegraphed to Dubuque, but he had doubled down toward Galesburg. They telegraphed to Galesburg but he had escaped into Iowa. Finally they sent, to every town on three parallel lines of railroad in Iowa, a postal card with "Come Home!" covering one side of it, and captured him somewhere about the middle of the State, also in the middle of the greatest of all his campaigns. The firm settled his expenses, but refused to deliver the goods, and hired an extra lawyer or two to contest
THE LARGE CROP OF LEGAL SUITS
which brought up the rear of his triumph, like the tail of a gorgeous comet. This young man was peculiar. I only mention his flight through the western commercial sky to make you smile when you think of it and lighten your heart, when this remembrance comes in a lonesome hour. If you are unacquainted with the gentleman to whom you are to sell, use your habitual salutation. A majority of successful men say "How are you, sir?" You have your card right side up, close to his hand. You say: "My name is Bennington--I am from Chicago--Remington & Company--let me talk to you a little about some of our goods." You have accompanied some such speech as this by an expeditious display of your samples. If your choice of attack was sound, he is already looking at your goods.
THE BOARD AT THE HOTEL
has greatly improved this evening, so you will find. Make up your mind that when a man does not accord you a fair hearing you have erred in your approach. There are some men who have to be approached through a personal introduction. If you take advantage of the chances that come in your way, you can afford to accept the misfortunes which befall you, for it is a real misfortune to attack a cold, hard-surfaced man in his moment of strength and get a full broadside from his guns. Go in force against such men. Two men would have him at a disadvantage.
IN CONCLUSION,
do not be in a hurry to get back home. Have books with you. Shun traveling men, as they cannot benefit you. The desire to have company often makes a man "lose a town." It often keeps him up nights. What is the reason you dread the attack? Because you have no electricity in you. You have not slept enough. Have you not often felt you could walk ten miles as easily as one? That was just the moment to "fall up against" the hard-surfaced man. Have you not often felt you would like to be in the little white cottage, reading what a wonderful place New York is? Just then you ought to be in bed,
MANUFACTURING SNAP AND SPARKLE.
In all your expedition, judgment has been at work. Judgment sent you out, and judgment pointed out your attack. You therefore have sold goods to responsible people, and your firm are delighted. You now have the most powerful lines of money-making in the world right in your hands. You are the man who can "place the goods." You are practically a partner. If you have perfected yourself in your art, and if you are not in business for yourself, it is because you do not want it so to be.
EXAMPLES.
Lives of great men all remind us
We may make our lives sublime,
And, departing, leave behind us,
Footprints on the sands of time.--Longfellow.
It is hard to follow in the tracks of giants, but nevertheless the sands of our time are filled with that kind of footprints. The present century has beholden some of the most astonishing elevations of all history. Slaves have become Roman Emperors, but we hardly know what "slave" meant in those days. Within the last hundred years we see a poor old dame with three sons called Joseph, Napoleon and Jerome. We see a cooper's son called Michel Ney, an inn-keeper's son called Joaquin Murat, a lawyer's son named Jean Bernadotte, a military cadet named Louis Davout, and a lame boy called Charles Talleyrand. Behold them mounting the ladder until, at the end of thirty years, the roster stands thus. Joseph Bonaparte, King of Spain; Napoleon Bonaparte, greatest warrior of modern times and Emperor of France, which meant dictator of Europe; Jerome Bonaparte, King of Westphalia; Michel Ney, Prince of the Moskwa and Bravest of the Brave; Joaquin Murat, King of Naples; Jean Bernadotte, King of Sweden, and founder of the present dynasty; Louis Davout, Prince of Eckmuhl, and, in 1811,
COMMANDER OF NEARLY 600,000 MEN;
Charles Talleyrand, Prince of Benevento, and perhaps the greatest diplomat in history. We have Ben Franklin learning to ink type in his youth and in his maturity teaching the world how to subdue our favorite slave, the lightning. We have Daniel Webster ploughing on a farm and afterward delighting two worlds with the magic of his voice. We see John Jacob Astor arrive in America scarcely able to speak English, and die in 1848 worth more than any other man in America at that time. We see George Peabody at work in a grocery at Danvers. Years afterward, as a London banker, we chronicle his charities, almost fabulous in their extent: To Danvers, Mass., two hundred and fifty thousand dollars; to the Baltimore Institute, one million four hundred thousand dollars; to the poor of London, two million five hundred thousand dollars; to the southern negroes, three million five hundred thousand dollars; to eight institutions, three hundred and fifty thousand dollars; to his relatives, five million dollars; We see A.T. Stewart hard pressed for a dollar, and we find him worth thirty millions when he dies. We watch
THE WIFE OF ANDREW JOHNSON
teaching him the alphabet, and we listen to his proclamations as President of the United States. We tell Abraham Lincoln where he can borrow a book that will benefit him, and we pass by his great dust in numbers almost like the stars in heaven. We see Phineas T. Barnum first humbugging the people with a lemonade-stand worth all told two dollars, and we next see him humbugging the people with the greatest show on earth, worth a million. We lend Leland Stanford a quarter and he next buys up three or four high-priced legislatures and defies the Constitution of the United States to prevent him levying a tax on "his people" of a million dollars with a stroke of his pen. We see
ULYSSES S. GRANT
working by the day in a tanyard, and then receiving the sword of a warrior whose name will also echo far out into the "corridors of time," and then again accepting as the representative of America, the pent-up admiration of the Old World for the New. We see Jay Gould investing a thousand dollars in a country store and then in turn dictating to all the railroads and controlling all the telegraphs in the greatest empire that has ever existed. We watch Cornelius Vanderbilt, Sr., begin as a poor lad, save, build, command, and die, leaving to his favorite son
EIGHTY MILLIONS OF DOLLARS!
We see that son, beginning on that paltry patrimony, already the possessor, in a few short years, of seventy millions in addition. We help Elihu Burritt to say his letters at noon-time in a blacksmith shop, and afterward, lo! he converses in thirty languages. We see Edgar Poe, dying as poor as man ever died, yet leaving to the world a name as a writer that Europeans persist is as yet the brightest in American literature. See Horace Greeley, trudging across a State, anxious to get a job for his board and clothes; then listen to his voice in the councils of the President and in the hearts of the people. Remember Salmon P. Chase, a poor Ohio boy, Governor, Secretary of the Treasury, author of the best currency system so far conceived, and Chief Justice of the Supreme Court.
JAMES A. GARFIELD
is now at work driving a canal-boat, now Republican leader of the House, now Senator, now President, and now the object of a weeping world's affection. See the poor boy Sherman, born in Lancaster, O. A short space flies past us, and he has cut his own communications and marched with his army into the enemy's country. The London _Times_ says if he emerges from the unknown country with his army, he will be "the greatest captain of modern times." Soon his banners float on the coast, soon the cities are blazing behind his fearful stride, and soon the cruel war is over. We behold the third son of a very large family of
TENNYSONS
begin writing verses. He writes trash at first, but by and by he is proclaimed the greatest living poet, and his art of writing (all that part of his work which was difficult) is pronounced the greatest the world has ever seen. We see the boy Lee, studying hard to sustain the illustrious name he bore, advancing in science to the great study of astronomy, becoming the intellectual credit of his surroundings, the tutor of the scholarly. We behold him clasping the sword put in his hands by the greatest unsuccessful insurrection of all past time, and, seated on his horse, smiling at the awful repulse of
PICKETT'S IMMORTAL CHARGE AT GETTYSBURG,
saying, simply: "We cannot always expect to have our own way in an attack," when down in his great heart he knows that the proudest people ever defeated have cast the final die, and lost. We stand over his ashes and feel that they are the ashes of a truly great man whom "unmerciful disaster followed fast and followed faster." We see James Gordon Bennett, the jibe of all the printers because of his crooked eyes. Yet he dies the owner of the greatest money-making newspaper of all newspaper history, a journal which sends expeditions to Africa and squadrons to the north pole. We see a "canny" Scotch boy at study. He "takes wonderfully to German," and soon the English world is hailing him as the "literary Columbus." He has shown them the greatness of Frederick, of Schiller, and Goethe. He writes a history of the French Revolution, and calls it the "truth clad in hell-fire." He reads a library in a few hours, or, rather, he reads what he has not read--and finally he lies down, hating the world, hating freedom, but full of genius, and men say "Carlyle is dead."
A BOY CALLED VICTOR HUGO
is born in France. At thirty he is famous. Then for fifty years he wields an influence through the literatures of all nations second only to Shakspeare's. We see the sailor-boy Garibaldi, the commander-in-chief and savior of Uruguay in South America, the idol and king-maker of Italy, and the stern patriot without rank or gew-gaw on
THE ROCK OF CAPRI,
a joining of the characters of such men as Socrates and Washington. We see Disraeli, a poor boy and we see Disraeli more powerful than any other man on earth. We look at Gladstone as a boy starting in life, determined to be a scholar. We hear his glorious voice, we read his books, we study the laws he has framed, we watch the empire he governs, and we feel he succeeded in his boyish ambition. Everywhere--in the lives of Agassiz, Humboldt, Proctor, Seward, Farragut, Nelson, Abercrombie, Joseph E. Johnston, Longstreet, Stanton, Aspinwall, Lorillard, Ayer, Helmbold, Scott, Garrett, Ralston, Garner, Watson, Howe, Singer, Steinway, McCormick, Morse, Edison, Bell, Gray, Applegarth, Hoe, Thomas, Wagner, Verdi, Jurgensen, Picard, Stephenson, Fulton, Rumsey, Fitch, Lamb, Fairbanks, Corliss, Dahlgren, Parrot, Armstrong, Gatling, Pullman, Alden, Crompton, Faber, Remington, Sharp, Colt, Daguerre, Bessemer, Goodyear, Yale, Keene, Gould, Villard,--and
IN THE LIVES OF THE THOUSANDS
which my limits exclude me from mentioning, there is the example of the hard worker, the promise of results that will follow a well-directed effort. "In order to do great things, it is necessary to live as if one was never to die"--that is, pay attention only to the object aimed at. I remember a man of success who meant to break up housekeeping and go to Europe on a matter of business. This was the first of January. The fact that the weather suddenly turned cold to the extent of thirty degrees below zero did not seem to attract his attention. He was absent-minded on that question! When it came to going out to hire an expressman to haul his effects to a storehouse he found no one would venture out with his horse until the thermometer should rise, and his astonishment knew no bounds! He had been
SO IN THE HABIT OF RIDING OVER OBSTACLES
that his distress was very noticeable when he was compelled to wait in idleness for three days. Never allow obstacles to stop you. When the waters meet an obstacle they run around it. So do the ants. Read the lives of successful men. Watch successful men. "We are less convinced by what we hear than what we see," said Herodotus thousands of years ago. Said Seneca, nineteen hundred years ago: "Men trust rather to their eyes than to their ears; the effect of precepts, is, therefore, slow and tedious, while that of example is summary and effectual." Says Franklin: "None teaches better than the ant, and she says nothing." "Not the cry" say the Chinese, "but the flight of the wild duck, leads the flock to fly and follow."
"CHRIST NEVER WROTE A TRACT,"
says Horace Mann. "The people look at their pastor six days in the week," says Cecil, "to see what he means on the seventh." Says Dr. Johnson: "Those who attain any excellence commonly spend life in one common pursuit; for excellence is not often gained upon easier grounds," and the examples of a majority of the successful men will show this to be true. It seems to me, in conclusion, that
LIFE IS LIKE THE SYSTEM
upon which gamblers often stake their money. If they lose one, they stake two; if they lose, they stake four; if they lose, they stake eight; if they still lose, they stake sixteen; now if they win, they have, of course, won one more than they have lost altogether. The banker guards against this system by limiting their progression to a certain figure and thus breaking it down. But in the game of life we have no limit put upon our enterprises. We may redouble our efforts after every failure, and we find, upon the first success, that we have, in one stroke of prosperity, more than made ourselves whole for failures which may have extended behind us indefinitely. You cannot fail in life if you will stake an effort on each succeeding attempt twice as great as the effort which lost you your last desire.
MAN
A combination and a form, indeed,
Where every god did seem to set his seal
To give the world assurance of a man.
His life was gentle, and the elements
So mixed in him, that nature might stand up
And say to all the world "This was a man!"--Shakspeare.
"What a piece of worke is a man? How Noble in Reason? how infinite in faculty? in forme and mouing how expresse and admirable? in Action how like an Angel? in apprehension how like a God? the beauty of the world, the Paragon of Animals?" This is the exalted panegyric of the greatest mind so far vouchsafed to our race--this, then, was Shakspeare's ideal of a true man. Says Emerson: "O rich and various man! thou palace of sight and sound, carrying in thy senses the morning and the night, and the unfathomable galaxy; in thy brain the geometry of the city of God; in thy heart the power of love and the realms of right and wrong." "Man was sent into the world to be a growing and exhaustless force," says Chapin; "the world was spread out around him to be seized and conquered. Realms of infinite truth burst open above him, inviting him to to tread those shining coasts along which Newton dropped his plummet, and Herschel sailed,
A COLUMBUS OF THE SKIES."
"Man," says Carlyle, "has reflected his two-fold nature in history. 'He is of earth,' but his thoughts are with the stars. Mean and petty his wants and his desires; yet they serve a soul exalted with grand, glorious aims, with immortal longings, with thoughts which sweep the heavens and 'wander through eternity.' A pigmy standing on the outward crust of this small planet, his far-reaching spirit stretches outward to the infinite, and there finds rest." Then turning to the combined effects of individual lives, the same great writer says: "History is a reflex of this double life. Every epoch has two aspects--one calm, broad and solemn--looking towards eternity; the other agitated, petty, vehement, and confused looking towards time." "Man," says Sir William Hamilton, one of the greatest of true philosophers, "is not an organism: he is an intelligence, served by organs." Says Whately: "The heavens do indeed 'declare the glory of God,' and the human body is 'fearfully and wonderfully made;' but man, considered, not merely as an organized being, but as a rational agent, and as a member of society, is perhaps the most wonderfully contrived, and to us the most interesting, specimen of divine wisdom that we have any knowledge of."
MAN'S FAULTS.
So much in compliment of mankind. Now this same marvelous creature, man, has a critical spirit. He is endued with a quality of progression. The motive power in this progression is dissatisfaction. Let us listen to the sages when they drop eulogy and become out of conceit with themselves.
"MAN IS IMPROVABLE,"
says Horace Mann. "Some think he is only a machine, and that the only difference between a man and a mill is, that one is carried by blood and the other by water." Says Pascal: "What a chimera is man! what a singular phenomenon! what a chaos! what a scene of contrariety! A judge of all things yet a feeble worm; the shrine of truth, yet a mass of doubt and uncertainty; at once the glory and the scorn of the universe. If he boasts, I lower him; if he lowers himself I raise him; either way I contradict him, till he learns he is a monstrous, incomprehensible mystery." "Make yourself an honest man," says Carlyle sarcastically, "and then you may be sure there is one less rascal in the world." This remark sprang, probably, from a reading of
WHATELEY'S COMPARISON
of a rogue with a man of honor: "Other things being equal, an honest man has this advantage over a knave, that he understands more of human nature: for he knows that _one_ honest man exists, and concludes that there must be more; and he also knows, if he is not a mere simpleton, that there are some who are knavish. But the knave can seldom be brought to believe in the existence of an honest man. The honest man _may_ be deceived in particular persons, but the knave is _sure_ to be deceived whenever he comes across an honest man who is not a mere fool." "Man is
TOO NEAR ALL KINDS OF BEASTS--
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The Golden CenserChapter I: Mention These Tricks (1)
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