Chapter III: In addition to what is there said, it may be stated that,

as a rule, it is best not to write a complete serial--even though only in synopsis form--unless you have what is beyond question a sure market. As a matter of fact, most serials are written at present by big-name writers of fiction--such as Arthur B. Reeve--or "inside" writers, such as George B. Seitz, who has been responsible for several successful Pathé serials. The comparatively few "outside" writers who have "made good" with serials follow the plan of writing the synopsis of the first four or five episodes (which in film form would mean eight or ten reels), which they submit for the editor's approval in the regular way. If the editor likes the idea, or theme, of the story, and thinks it would make a successful picture, he will commission you to finish it. Four or five episodes of well-planned, suspense-holding plot will be sufficient to assure him that you are capable of keeping up the same speed and making the story consistently interesting all through.

To reiterate what was also pointed out in the definition in Chapter III, you must bear in mind that while the end of each separate reel in an ordinary feature need not end with a forward-looking climax, the end of each _episode_ in a photoplay serial _must_ be a climax of a most thrilling nature, or, at any rate, must be such a climax as will greatly excite the interest of the spectator and insure his coming to the theatre when the next episode is shown. The serial photoplay is exactly like the well-written and carefully edited serial story of fiction. Judged from the box-office viewpoint, the supreme test of a good photoplay serial is its ability to keep the same spectators coming to the theatre where it is being run week after week.

What has been said as to the thrilling climax at the end of each episode, or chapter, must not be interpreted as meaning that a mere thrilling _situation_ is all that is required. In the boys' story-papers of a few years ago, referred to in our discussion of the cut-back, the hero was frequently left hanging over the edge of the cliff, or tied to the railroad track, or waiting for the timed fuse to reach the keg of powder. These situations in themselves were sufficient to make juvenile readers wait anxiously for seven whole days in order to find out what would happen "in our next." It has been demonstrated, however, that what holds the attention of the photoplay spectator, young or old, is the mystery connected with the story, and it is the solving of this mystery that must constantly be kept in mind. "Who is the masked stranger?" "Who is the owner of the mysterious clutching hand," "Who is the mysterious and ominous personage who inevitably sends a telephone message of warning when about to strike down a new victim?" These are the questions that keep them guessing from week to week and draw them back to witness every episode. Your climax may be a thrilling situation--should be, in fact--but it must also be a definite way-station on the journey to the point of discovery.

While there is still a great deal of absolute nonsense--viewed from any standpoint of common sense and logic--in most photoplay serials, and while the long-drawn-out mystery is often made possible only by the introduction of weird and unnatural happenings not even possible in real life, there is now a tendency toward serials more true to life and more dependent for their success upon plots that will stand the acid test of logical reasoning. The very fact that each separate episode, with its various situations in the working out of the mystery, had to be depended upon to draw the crowds back again to see the next episode, was taken as sufficient excuse for the introduction of situations that would make the wildest exploits of "Diamond Dick" or "Old King Brady" read like the Sunday-school stories of a generation ago.

The Wharton serial, "The Eagle's Eye," already referred to, was the first in which historical facts were reproduced in their logical order, held together and made more interesting by a veneer of fiction. The fictional head of the Criminology Club and the daring woman Secret Service operative seemed almost to be secondary characters compared to the much-talked-about agents of the Imperial German Government whose nefarious acts made so much trouble for the American detectives and Secret Service agents headed by ex-Chief Flynn, under whose supervision the serial was made.

The future holds out immense possibilities for producers and writers of thoroughly good photoplay serials. Whereas in the past many serials were to be seen only in the second-rate houses, on account of the fact that their impossibly thrilling situations and weird plots appealed only to the juvenile and less intelligent spectators, now with the improvement in the _stories_ of serial pictures has come an increase in the spectators who follow them up, and a consequent introduction of serials into theatres where at one time nothing of the kind would have been tolerated.

In conclusion, it may be said that for purposes of plot-study the photoplay serial can hardly be surpassed. Good, bad or indifferent, every photoplay serial reveals a sheer ingenuity of plotting that is a genuine inspiration to the writer of often better material. And a careful following-up and study of a _good_ serial is a liberal photoplay-writing education in itself.

_18. Final Points_

More and more, in those--all too few--studios where full scripts are desired, the directors of ability and intelligence are welcoming the help extended by the author--if the author himself is known to be a finished workman. Elsewhere we have quoted Mr. Bannister Merwin, who, long before he became one himself, held that the director was rightfully an interpreter--a reader of and builder from the blue print--of the author. Mr. Merwin was also one of the first photoplaywrights to submit what might be called a fully elaborated script--one in which every scene was so carefully worked out that the _motive_ behind every action of every character was made absolutely plain. Notwithstanding the greater length of such a scenario, or continuity, its advantages are emphatic, and directors are, as has been said, approving it more and more as they learn that the author's intention is to assist--to insure a proper interpretation of his thought--and not merely to try to teach the director his business. The script that opens up a way into the very heart of the character so that the actors and the director may be guided in interpreting it, is certainly vastly superior, in that regard at least, to the scenario which concerns itself chiefly with external action. Motives and the whole inner life of the man, set down clearly and briefly, are in the last degree valuable in showing what a character really is and _why_ he does what he does.

_Conciseness._--But this desirable sort of scenario elaboration MUST NOT lead to over-expansion. Brevity and conciseness are not necessarily one, any more than are fullness and prolixity. Be concise--cut close to the line; having started your action by setting forth a basic incident at once interesting and plausible, keep the wheels of your story in motion, letting it accumulate speed as it runs on, and never slow down until after the climax has been passed. Keep your eye--your "picture eye"--on your characters as they move about and carry out the actions which you have planned to have them perform; but describe those actions, as well as the motives which actuate them, in just as few words as possible. Do not trifle with the tendency to be wordy, or even to introduce too many scenes.

The time is rapidly coming when the production of a photoplay will mean the earnest and intelligent coöperation of the author, editor, and director. But there is a very decided difference between including in the paragraphs of action everything really necessary to the proper understanding of the motives actuating the different characters and the indiscriminate introduction of extraneous details that neither assist in telling the story nor help in making it interesting.

_Over-Condensation._--On the other side of the golden middle-ground lies the weakness of too great brevity, and this is the very fault that some otherwise good writers at times permit themselves to display. Their plots are strong, and their work is so well and favorably known that their scripts are accepted; but because they have over-condensed it becomes necessary for the editor or director to add to the business of a certain character, or possibly to devise explanatory inserts. Too little is worse than too much. In many cases it is the writer's failure to include a few words describing a bit of by-play or a short piece of business that makes the scenario faulty, even though it may find a grudging acceptance.

_The Number of Words._--The question has frequently been asked by amateur writers: "How many words are there in a full-reel photoplay--what is the average number of words to a scene?" and so on. No such consideration as the number of words in a script enters into the production of a motion-picture drama. "Photoplays are put on," said one prominent producer, "with a stop-watch in one hand and a yard-stick in the other." It is the number of feet of film used, and not the number of words contained in the scenario, with which the director is concerned. There can be absolutely no set rule--in from ten to fifteen words you may say all that is necessary in the description of a scene that will use up three hundred feet of film. Another scene which consumes one hundred feet may require five times as many words, or more, to make perfectly clear to the director a short but very important bit of business. If you leave out the non-essentials, you will save on the number of words, but you should never hesitate to tell all that is necessary in order to make clear the motives and actions of your characters.

_Simple, Clear English._--The scenario is really nothing more than the synopsis rewritten in detail and divided into scenes. Observe that the paragraphs of action are written in the present tense to help YOU keep the action simple and vivid and PRESENT. Absolutely nothing is to be gained by attempted "fine writing," yet it is true that the best-paid writers today are for the most part the ones who are giving attention to clearness and precision of detail and description when writing the third division of their scripts. But description does not mean hifaluting word painting--_it means clear, concise setting forth of exactly what a thing is_.

_The Uselessness of Dialogue._--Dialogue, naturally, is out of place in the scenario. If Frank asks Ethel where she hid the letter, and she replies by opening a volume which she takes from the bookcase and taking it out, that is all that is necessary. Do not write a line of dialogue which tells just what Frank says to her, except as may be required for an occasional cut-in leader. Neither is it necessary to say what words of hers accompany the action of taking the letter from the book where it has been concealed. Yet there is one way in which dialogue may serve a useful purpose in writing the scenario. If by writing a single phrase you can tell the _editor_ and the _director_ as much as you could by writing several lines of action, there is no reason why you should not use the line--not as dialogue, however, but as stage directions.[20]

[Footnote 20: Note the introduction of occasional bits of dialogue in the "action" portion of the O. Henry story in Chapter XX.]

_Exterior Backgrounds Valuable._--In planning your scenario remember that for scenes that do not positively demand indoor settings it is best to provide an exterior background, or location. No matter how well provided with scenery a studio may be there is always a certain amount of time lost in erecting sets. Even though the director does not take the scenes in the order in which they are written, he will be able to save a great deal of time if, between the scene that is done in the library and the one enacted in the court-room, he can take his people out and get three or four, or even more, scenes in the open air, where the setting is ready for him. Carefully plan every scene _before you write it_, and see, for instance, if Dick could not propose to Stella in the garden, or on a bench in the park, just as well as he could in the drawing room or in the ball-room. Help yourself to more sales by helping the director to easier work.

_Human Interest._--In the Biograph photoplay, "Three Friends," previously referred to in this chapter, there was one short scene that was especially effective--one of those human-interest bits that are characteristic of photoplays that sell. After the arrival of the two men, and the reconciliation between the foreman and the young woman's husband, the former hurries the latter off to the factory, promising to "give him back his job." The third friend hangs behind, and, realizing that the wife is without money to buy food, hands her a banknote. She hesitates to take it; but he, noticing the revolver which she now holds, takes it from her and thrusts the money into her hand in its place, indicating that he is only buying the "gun" from her. The woman smiles gratefully, and the kind-hearted friend hurries out after the other two men.

It will pay the student to remember all the little human touches of this kind that he sees in the photoplays of others, and, while by no means copying them, try to work into his own stories bits of similar value.

Human interest must be woven in the plot, and not thrown in in chunks. As for how to do it, "Each mind," says Emerson, "has its own method. A true man never acquires after college rules." But of one thing make sure: Plan your human appeal from the start, so that the actual climax may loom up distinctly from the time you write your very first scene. As Jean Paul has said, "The end we aim at must be known before the way."

In conclusion, we offer a short catechism that the writer will do well to consult before sending out his script:

Is my plot really fresh?

Could it be called a colorable imitation of any magazine story, book, or play?

Is it strong enough?

Is it logical?

Does it suit the time of year?

Is the plot not only possible but _probable?_

Is the material desired by the producer to whom I am sending it?

Does the company make that style of story?

Are the points properly brought out, that others may see them as I do?

Can I make it better by altering it?

Will it pass the Censors?

Even if it does, will it offend even one spectator?

Do the synopsis and scenario match properly, or have I hinted at action in my synopsis which is not adequately worked out in the continuity? On the other hand, does the synopsis tell everything that happens in the scenario?

Is it impracticable for the camera?

Have I introduced scenes that would cost too much to produce?

Is the cast too small?

Is it too large?

Finally, some anonymous writer has said: "Don't let go of your script until you are positive that you have made every detail clear, that your layout of scenes has told the story in self-explanatory action, and that you have answered every prospective 'Why?'"