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Chapter C: R. Ashbee, of the Essex House Press, stated in The Private Press (7)

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The close relationship between progress in the science of artificial illumination and progress in the dissemination of the printed word could be charted with almost mathematical accuracy.... Most of the books of colonial days were designed for the use of those whose professions exacted some considerable amount of "required reading"--ministers, physicians, lawyers, public officials, schoolmen. The man who toiled with his hands (and hands are eminently useful in the building-up of a new country) labored while the light of heaven would let him and then returned to a home wherein the conveniences were hardly such as to make reading a pleasure. Lincoln studied by the glare of blazing pine-knots, but the middle-class Bostonian and New Yorker and Philadelphian of the generations immediately preceding Lincoln (to say nothing of their country cousins) had to depend on illuminants that offered no greater inducements to either the solace or the benefits of type.

Josiah Franklin's wife and their three children accompanied him to America. Before her death she bore him three more children. Josiah remarried, and of the second union ten children were born. Of this multitudinous offspring thirteen grew to maturity--a remarkable proportion for the time and region. The eighth child and last son of the second marriage, christened Benjamin after a paternal uncle, was at first intended for the Church, but Josiah could not afford to give him the education which this most learned of the professions demanded, and at the age of ten, after receiving as thorough an intellectual rearing as could be expected in so short a space, Benjamin Franklin quit school to assist his father in the fabrication of candles and soap. An elder brother, John, had already become proficient in the twin arts of illumination and sanitation and had gone to the bustling colony of Rhode Island to practice them. Another brother (and another Josiah) had also investigated them, found them not to his liking, and run away to sea.

Benjamin, also, made it clear that the parental pursuits were not to taste, and a wise father, fearing another abrupt departure, took Benjamin walking about Boston, that he might "see joiners, bricklayers, turners, braziers, etc., at their work" and thereby, boywise, make known to his elder which way his inclinations lay. A patent leaning toward books at length persuaded the father to make him a printer, despite the fact that another brother, James, Benjamin's elder by nine years ... had adopted the craft. Benjamin conceded a preference to the claims of printing over those of tallow-chandlery, but he still sniffed, with the true landsman's appetite, the tang of the salt breeze that blew in from the east. Josiah, however, was insistent, and the parental insistence of 1718 was no toy scepter to swing above the head of a sub-adolescent boy. Accordingly, Benjamin was duly indentured to James "to serve as an apprentice till I was twenty-one years of age, only I was to be allowed journeyman's wages during the last year."

Before long, Benjamin was writing odds and ends of verse, and James, with the inbred Franklin sagacity, encouraged him in his endeavors and let him put some of his compositions in type.

One (declared Benjamin) was called _The Lighthouse Tragedy_, and contained an account of the drowning of Captain Worthilake, with his two daughters: the other was a sailor's song, on the taking of Teach (or Blackbeard) the pirate. They were wretched stuff, in the Grub-street-ballad style; and when they were printed he sent me about the town to sell them. The first sold wonderfully, the event being recent, having made a great noise. This flattered my vanity; but my father discouraged me by ridiculing my performances, and telling me verse-makers were generally beggars.

The importance of these two pieces consists in the fact that they were "the first with which Franklin's name can be identified as either author or printer," according to Dr. William J. Campbell, who adds that "no copy is known to exist, nor is the exact title of either of them known." This was true in 1918, when Dr. Campbell's admirable catalogue of _The Collection of Franklin Imprints in the Museum of the Curtis Publishing Company_ was issued, and it is unfortunately still true today [1935]. If they were at all like similar productions of both earlier and later date, they were broadsides--single sheets that were distributed like handbills, the main difference being that they commanded a price. They would command a fantastic price today, together or singly, and their eventual discovery is by no means beyond the bounds of possibility. A copy of one--or copies of both--may be tucked away in some forgotten contemporary theological compendium which has not been opened for a century.

The disappearance of these broadsides is regrettable on many counts, not least of which is the fact that even if Benjamin had never accomplished anything else, he could at least claim credit for sponsoring perhaps the most textually interesting productions of his brother's press. James Franklin was a skilled printer--London trained, and "no slovenly self-taught colonial," in Paul Leicester Ford's phrase--and James was not, of course, in any degree responsible for the dullness of the copy that was brought to his shop. A brief glance at a few of his imprints of this period is of interest mainly because of the certainty that Benjamin worked on many of them.

The product of James Franklin's press (says Ford in _The Many-Sided Franklin_, New York, 1899) is a dreary lot of "gone-nothing-ness." A few of the New England sermons of the day; Stoddard's _Treatise on Conversion_; Stone's _Short Catechism_; _A Prefatory Letter about Psalmody_, in defense of church singing, which many Puritans still held to be unholy; an allegory styled _The Isle of Man, or, Legal Proceedings in Manshire Against Sin_; Care's _English Liberties_; sundry pamphlets on the local politics of the moment, such as _A Letter from One in the Country to his Friend in Boston_, _News from the Moon_, _A Friendly Check from a Kind Relation to the Chief Cannonneer_, and _A Word of Comfort to a Melancholy Country_; two or three tractates on inoculation, and one aimed half at the Boston clergy and half at the fair sex, entitled _Hooped Petticoats Arraigned by the Light of Nature and the Law of God_, were the chief output of the new printer during the years his brother served him.

In the summer of 1721, James Franklin established a newspaper, _The New England Courant_. Two years earlier he had been engaged to print the _Boston Gazette_, but with the transfer of its management a few months later the contract had gone elsewhere. The _Courant_ was a new departure even for the novelty that was American journalism--so extensive and violent a departure, indeed, that in the following year the authorities sentenced the printer-proprietor to a month's imprisonment for his insolence. The punishment did not improve him; free again, he pressed the thorn of the _Courant_ deeper into the flesh of his persecutors, with the consequence that he was soon forbidden "to print or publish" either the _Courant_ "or any other pamphlet or paper of the like nature" unless it were first submitted to the secretary of the province.

There were two apparent ways out of the dilemma, and one was as eminently unsatisfactory as the other. The first was to quit printing and publishing. The second was to submit to the censorship. James hit upon a more ingenious solution. He turned the _Courant_ over to sixteen-year-old Benjamin. Benjamin's indentures as apprentice to James had five years to run, and in order to forestall any objection on the part of the authorities that an apprentice was not competent to manage the paper, the indentures were ostentatiously canceled and a new document drawn up as a private and confidential (but none the less binding) memorandum which in theory was no one's affair save James's and Benjamin's. The half-sheet issue of the _Courant_ for February 4-11, 1723, identified it as "printed and sold by Benjamin Franklin in Queen Street, where Advertisements are taken in." Benjamin Franklin's name thus first appeared in an imprint. It remained on the tail-board of the _Courant_ until the paper's discontinuance in 1726, long after Benjamin had left Boston.

The gratifying tableau of two stalwart brothers battling loyally side by side for freedom of the press, however, was not the whole picture. James and Benjamin had differences, and Benjamin later admitted that he himself was "perhaps ... too saucy and provoking," and that James, despite "the blows his passion too often urged him to bestow upon me," was "otherwise not an ill-natur'd man." Benjamin, at all events, decided to take advantage of the freedom accorded him by the cancellation of his indentures, which act he later conceded to have been "not fair" and "one of the first errata of my life." James spread the tidings of this perfidy throughout Boston, and every local printing establishment thereupon became a closed shop to Benjamin Franklin.

If James assumed that Benjamin would thus be forced to return to his own shop, he reckoned without his Benjamin. For not long thereafter, with the connivance of a friend, John Collins, Benjamin was smuggled aboard a New York-bound sloop, and three days later, thanks to a fair wind, he was in a city which was not yet a metropolis judged even by easy colonial standards. He called on "old Mr. William Bradford" (aged sixty), who had nothing to offer, but who suggested that his son Andrew, then flourishing (after a fashion) in Philadelphia, might have a position for him, since Andrew's "principal hand," Aquila Rose, had just died.

Franklin set out by water by way of Perth Amboy. It is interesting to note, in view of the dispute regarding the earliest New Jersey imprint ... that the trip from New York to the New Jersey port took thirty hours. All in good time he reached Philadelphia.

Washington did not cut down a cherry tree and then inform his father that he could not tell a lie; Wellington did not say "Up, Guards, and at 'em!" or Pershing, "Lafayette, we are here." The dear old legends explode all about us; it is gratifying to recall that there is one at least the accuracy of which is unimpeachable. Walking up Market Street, Philadelphia, Benjamin Franklin did pass the home of his wife-to-be with a roll under each arm and munching a third, and his wife-to-be did see him and note that he made "a most awkward, ridiculous appearance."

Andrew Bradford had nothing to offer--the vacancy left by the death of Aquila Rose had already been filled. But Franklin was not yet done with the ghostly trail of Aquila. At Andrew Bradford's suggestion he waited on Samuel Keimer, who had recently set up as a printer despite a meager endowment of equipment, native ability, or acquired skill. He found Keimer "composing an Elegy on Aquila Rose" directly from the type.

So there being no copy (recorded Franklin), but one pair of cases, and the Elegy likely to require all the letters, no one could help him. I endeavor'd to put his press (which he had not yet us'd, and of which he understood nothing) into order fit to be work'd with; and, promising to come and print off his Elegy as soon as he should have got it ready, I return'd to Bradford's, who gave me a little job to do for the present, and there I lodged and dieted. A few days after, Keimer sent for me to print off the Elegy. And now he had got another pair of cases, and a pamphlet to reprint, on which he set me to work.

This broadside poem, therefore, was the first piece of Philadelphia printing with which Franklin's name is clearly identified. The "pamphlet to reprint" may have been _A Letter to a Friend in Ireland_, _The Doctrine of Absolute Reprobation Refuted_, _A Letter from One in the Country to His Friend in the City_, _A Parable_, or (and this would certainly have been Franklin's choice) _The Curiosities of Common Water_, all of which Keimer imprints of 1723 are listed in the short-title check list which follows the Curtis catalogue. No more specifically is it possible to identify the "little job" which Andrew Bradford gave him.

It is not likely that Franklin would have long continued with Keimer (who was "an odd fish; ignorant of common life, fond of rudely opposing receiv'd opinions, slovenly to extream dirtiness, enthusiastic in some points of religion, and a little knavish withal") even if a roundabout coincidence had not brought him to the attention o£ the governor of the province, Sir William Keith, whose quarrel with William Bradford had been one of the impulses that had established the latter as New York's first printer. Keimer "star'd like a pig poison'd" one day when no less a worthy than Sir William entered the shop in search of the new assistant from Boston. Governor and assistant adjourned to a tavern, where the former disclosed a grandiose idea for setting the newcomer up in a shop of his own. He must first, of course, go to London to buy equipment, and to this end the governor loaded him down with enthusiasm and letters of credit. After a short visit to Boston, where all "made me welcome, except my brother," who "receiv'd me not very frankly, look'd me all over, and turn'd to his work again", Franklin sailed for London, which he reached the day before Christmas, 1724--to learn, to his intense mortification, that Sir William's letters of credit were worthless, since that gentleman's prowess as a promiser and his shortcomings as a performer were rather more familiar in the old country than in the new.

Franklin, however, had little difficulty in extricating himself from the crisis into which he was precipitated on his arrival in London by the non-negotiability of Sir William Keith's commercial paper. "I immediately got into work at Palmer's," he says, "then a famous printing house in Bartholomew Close, and here I continu'd near a year." Samuel Palmer, declares John Clyde Oswald in _Benjamin Franklin, Printer_ (New York, 1917), "was more than an ordinary printer. He had visited America, was letter-founder as well as printer, and was engaged in the writing of 'A History of Printing,' only a third of which he had completed when he died in 1732."

Franklin identifies only one of the jobs on which he worked at Palmer's. "I was employed," continues the _Autobiography_, "in composing for the second edition of Wollaston's _Religion of Nature_." The name of William Wollaston (1659-1724) now survives mainly by virtue of this adventitious association with a nineteen-year-old immigrant compositor. _The Religion of Nature Delineated_ first appeared in 1722 in a small privately printed edition. Presumably this first edition is now rare, but no collector is impressed thereby, preferring above it that on which Franklin worked (the third in strict sequence, but the second published edition), which, happily, is relatively common. It bears the imprint: "London: Printed by S. Palmer, and sold by B. Lintott, W. and J. Innys, J. Osborn, J. Batley, and T. Longman. 1725." The printer from America pondered over the copy as he set it, and out of his ruminations came a pamphlet reply to the recently deceased author: _A Dissertation on Liberty And Necessity, Pleasure and Pain_ (London, 1725). Franklin printed one hundred copies, gave a few to friends, and then, repenting of his materialistic agnosticism, "burnt the rest except one copy"; pride of authorship would not wholly down. That copy may be one of the four known to survive today, all in institutional collections.

Receiving a better offer from John Watts, who conducted a larger printing establishment, Franklin went thither, remaining six months, when he accepted the proposal of a Philadelphia merchant then in London that he return and act "as his clerk, keep his books, in which he would instruct me, copy his letters, and attend the store." In leaving London, therefore, Franklin supposed that he thereby "took leave of printing forever."

Man proposes. Franklin and his new employer reached Philadelphia; the store was duly opened and its new clerk installed; four months later the employer died. The establishment was taken over by the executors and Franklin was out of work. Keimer wanted him back as foreman of his new and larger shop, but Franklin, who knew well his Keimer, first sought a place at his new trade of clerk and salesman. Nothing offered, so he reluctantly accepted Keimer's bid. The affiliation did not last long. Franklin and Keimer quarreled over "a trifle" that represented the culmination of a long series of abuses:

A great noise happening near the courthouse, I put my head out of the window to see what was the matter. Keimer, being in the street, look'd up and saw me, call'd out to me in a loud voice and angry tone to mind my business, adding some reproachful words, that nettled me the more for their publicity, all the neighbors who were looking out on the same occasion, being witness how I was treated. He came up immediately into the printing-house, continu'd the quarrel, high words pass'd on both sides, he gave me the quarter's warning we had stipulated, expressing a wish that he had not been oblig'd to so long a warning. I told him that his wish was unnecessary, for I would leave him that instant; and so, taking my hat, walk'd out of doors.

Had affairs not fallen out thus ludicrously, then some other incident would have "snapt our connections." If no "great noise" had occurred near the courthouse (what, one wonders, was the cause of the disturbance?), there would still have been a subsequent great noise in Keimer's shop, and the hireling would have spoken his piece to the overlord and walked out of the identical door to the fulfillment of his high destiny.

Franklin was of more than half a mind to return to Boston, in which event Philadelphia would one day have been compelled to seek another patron saint. Fortunately for Philadelphia, while working at Keimer's, Franklin had struck up a friendship with Hugh Meredith, a fellow craftsman, who suggested a partnership. A secret agreement was drawn up, and pending the completion of arrangements for launching the venture, Franklin sought temporary work at Bradford's. Keimer meanwhile was negotiating with the provincial government of New Jersey for the printing of an issue of paper money at Burlington, and urged Franklin to accompany him if he was awarded the job. The plan went through, and the pair were in Burlington three months. "There is not a single piece of this paper money known to exist today," says Dr. Campbell, "and of the New Jersey Laws that they printed at the same time there are only two known copies...."

In the summer of 1728 the new firm of B. Franklin and H. Meredith came into existence. They had scarce "opened our letters" (their cases, that is, not the morning mail) when a friend "brought a countryman to us, whom he had met in the street inquiring for a printer." The identity of this bucolic, casual, but superlatively important patron of the typographic arts is unknown and probably forever unknowable, for he could hardly have been aware that he was the instrument of Providence chosen to motivate the first imprint issued by Franklin as a master printer. Dr. Campbell surmised the job was "probably stationery or a small handbill." Whatever it was, it has probably vanished beyond hope of recall, or at least beyond hope of positive identification.

Almost on the heels of this first customer came another--none other than Samuel Keimer, whose general ineffectualness and chronic state of panic provide much of the comic relief in the history of early American printing. Keimer had been working off and on for three years on William Sewell's _History of the Rise, Increase, and Progress of the Christian People Called Quakers: The Third Edition, Corrected_. The end was not in sight, and Keimer, evidently in a condition of acute mental distress, rushed to the new shop for assistance. Franklin and Meredith composed and printed "forty sheets," totaling nearly a third of the seven hundred pages--the first known job to issue from their shop, even though it did not bear their imprint. Sewell's _History_ is doubly a Franklin item, as Franklin must have worked on the book while he was still in Keimer's employ.

Thanks to the diligence of its proprietors--or of one of them, for Meredith "was often seen drunk in the streets, and playing at low games in alehouses"--the new shop prospered. But about the middle of 1730 it encountered a hazard which its sponsors had not foreseen. Meredith's father had advanced one hundred pounds to put the enterprise on its feet and had promised another hundred. When the time came for him to meet his obligation, he could not, and "the New Printing-Office near the Market" was faced with a creditor's suit. This crisis confirmed young Meredith's conviction that he was not cut out for the printing business; moreover, he was anxious to join a company of fellow Welshmen who were planning a settlement in North Carolina. Two of Franklin's friends offered to come to the aid of the senior partner, and the difficulty was amicably adjusted. Thus was the "B. Franklin" imprint born. It appeared for the first time not on anything in English, but at the bottom of the title-page of _Mystische und Sehr Geheyme Sprueche_, by Conrad Beissel, whose religio-communistic Ephrata colony, itself to become one day an important printing center, had been organized only a few years before.

Shortly before the dissolution of the firm of Franklin and Meredith there had been another odd run-in with Keimer. Franklin was already planning a newspaper, and "foolishly" imparted the secret to a friend who forthwith made it known to Keimer. Toward the end of 1728 the not-to-be-anticipated Keimer issued the first number of _The Universal Instructor in all Arts and Sciences: and Pennsylvania Gazette_. It was Keimer's inescapable genius to start what he could not finish, and he was soon glad to dispose of the paper to Franklin and Meredith, whose control dates from October 2, 1729. One of Franklin's first acts as a newspaper publisher--his memory must have harked back to the old Boston days--was to shorten the too comprehensive title to _The Pennsylvania Gazette_.

Probably some three months after the departure of Meredith, Franklin initiated a new partnership. He married. "Partnership" is no romantic figure of speech. The name of Deborah Read has an honored place on the roster of women who helped to make American printing. By her husband's own testimony, her share in the work of the establishment included, in some measure, the "folding and stitching" of pamphlets, and it is not unlikely that her hands had a busy share in the preparation of some of the series of pamphlets with which, more than with any other, Franklin's name is most clearly associated as author-printer-publisher--the _Poor Richard_ almanacs.

The importance of the almanac in the colonial scheme has already been stressed. Franklin was naturally alert to this importance; in fact, as soon as the house of Franklin and Meredith was in existence he had commissioned Thomas Godfrey to compile an almanac. Godfrey was "a self-taught mathematician, great in his way," but "he knew little out of his way," and there was considerable of the prima donna in his make-up. He prepared almanacs for 1730, 1731, and 1732, and then, in an outburst of temperament, transferred his skill to the shelter of Andrew Bradford. The fortunate result, certainly not anticipated by Thomas Godfrey in his dudgeon, was, as Paul Leicester Ford defines it, the birth of American humor. Franklin initiated the _Poor Richard_ series, compiling the bulk of the contents himself, but attributing their authorship to Richard Saunder or Saunders, whose almanacs had enjoyed enormous popularity in England and were still enjoying it, though Saunders had been gone this many a year. A _Poor Robin_ series of almanacs was also popular in England, and James Franklin a few years earlier had begun a series of Rhode Island almanacs under this title. _Poor Richard_ was an immediate success, and though the first number was not advertised in _The Pennsylvania Gazette_ until December 19, 1732, which was rather late in the year for a new almanac, three printings were necessary to supply the demand. _Poor Richard_ thereafter issued regularly every December under Franklin's own editorship until 1757 (for 1758).

_Poor Richard's_ rich wisdom has become part of common speech wherever English or any other language is spoken. Everyone from China to Peru knows that God helps those that help themselves, that three removes are as bad as a fire, that

_Vessels large may venture more,
But little boats should keep near shore._

A recent commentator--Carl L. Becker in the _Dictionary of American Biography_--says of the _Poor Richard_ almanacs:

Nothing better exhibits the man, or better illustrates his ingenuity as an advertiser.... "Richard Saunders," the Philomath of the _Almanack_, was the Sir Roger de Coverley of the masses, pilfering the world's store of aphorisms, and adapting them to the circumstances and the understanding of the poor. "Necessity never made a good bargain." "It is hard for an empty sack to stand upright." "Many dishes make diseases." "The used key is always bright." The _Almanack_ was immediately successful and commonly sold about ten thousand copies. "As Poor Richard says" became a current phrase, used to give weight to any counsel of thrift. The work made Franklin's name a household word throughout the colonies.... The introduction to the last _Almanack_ (Father Abraham's speech at the auction) spread the fame of Poor Richard in Europe. It was printed in broadsides and posted on walls in England, and, in translation, distributed by the French clergy among their parishioners. It has been translated into fifteen languages, and reprinted at least four hundred times.

Franklin's rise to the position of the most important printer in the colonies after the well-entrenched Bradfords was now rapid. Before long he was official printer to Pennsylvania, New Jersey, and Delaware. Of the bulk of his non-governmental productions, Ford writes that while generally "of little moment," still "there can be no doubt that as a whole they contain more of genuine merit than those of any other printer of the same or previous periods in the colonies, the amount of doctrinal and polemical theology being a minimum, and bearing a less proportion to the whole mass than can be found in the books of contemporary American printers." In 1735 appeared over Franklin's imprint James Logan's _Cato's Moral Distichs Englished in Couplets_. Nine years later Franklin sponsored Samuel Richardson's _Pamela_--not only the first American edition, but the first novel to be printed in America, "Price 6 s." In the same year, 1744, he issued what is generally regarded as the typographical masterpiece of his press, _M. T. Cicero's Cato Major, or His Discourse of Old-Age: With Explanatory Notes_ (also Englished by James Logan), referring to it in a four-page foreword of his own composition as "this first Translation of a Classic in this Western World." This was a wide error, for George Sandys had translated Ovid on the banks of the James River a life-span earlier, and the translation had been printed in London in 1626; moreover, Franklin forgot those _Moral Distichs_ of Cato and James Logan which he himself had issued in 1735.

In 1748, Franklin formed a partnership with an alert young Scotchman whom he had engaged five years before, and the "Franklin and Hall" imprint thereupon replaced (with a few exceptions) the familiar "B. Franklin." A few earlier connections must be mentioned. Franklin's name is found on several German titles in combination with that of Gotthard Armbruester and with that of Johannes Böhm, and, apparently once only, with that of Johannes Wüster, but these seem to have been purely partnerships of convenience, and suggest no such dual affiliations as those with Meredith and Hall. The Hall partnership lasted eighteen years, and during that period Franklin's connection with printing and publishing became less and less important as the crisis in international affairs that was bringing on the American Revolution grew more and more acute. But the printer in him could not wholly be suppressed. When he went to Paris in 1776 as representative of the colonies, he established a little press for his own amusement at his home in Passy, then a suburb, now as much a part of the metropolis as Greenwich Village is of New York. It was not quite such a toy as Robert Louis Stevenson and his stepson Lloyd Osbourne were one day to set up in Switzerland, the main difference being that the Stevenson-Osbourne combination knew nothing about printing and was joyously aware of it, whereas Franklin, with just as joyous awareness, knew as much about it as any man of his time. One factor the two private presses of Passy and Davos-Platz have in common--their productions are excessively rare and costly collector's playthings. The story of the French venture is authoritatively set forth in Luther S. Livingston's _Franklin and His Press at Passy_, issued by the Grolier Club of New York in 1914. Livingston listed thirty-two entries, and since his monograph was published six others have come to light, according to Will Ransom's _Private Presses and Their Books_ (New York, 1929).

The output of Franklin's press from 1729 to the termination of the Hall partnership (1766) is statistically impressive. The following summary is tabulated from the short-title check list of all Franklin imprints known in 1918 which Dr. Campbell appended to the Curtis catalogue (excluding _The Pennsylvania Gazette_ and the numerous issues of paper currency printed by Franklin from 1731 to 1764):

1729 8 1748 30
1730 15 1749 33
1731 8 1750 19
1732 15 1751 24
1733 14 1752 18
1734 15 1753 16
1735 20 1754 15
1736 8 1755 27
1737 13 1756 26
1738 9 1757 31
1739 12 1758 13
1740 46 1759 16
1741 45 1760 10
1742 31 1761 12
1743 25 1762 8
1744 25 1763 15
1745 15 1764 18
1746 23 1765 19
1747 27 1766 4

Any book, pamphlet, broadside, or periodical that bears a Franklin imprint, alone or in combination, is worth treasuring on that account alone. In general, the scale of desirability is set by scarcity, this scale one might suppose, should follow the line of chronology with reasonable accuracy, but it happens that it does not. The Sewell _History_, for instance, ought by chronological measurement to be an excessively rare book as the first book on which Franklin worked as an independent printer, and rare it assuredly is, but by no means to the point of utter elusiveness.

Twelve years later the total of Franklin imprints was moving toward two hundred--and in that twelfth year, 1740, there issued from his press the second edition of David Evan's _A Short, Plain Help for Parents and Heads of Families, to Feed Their Babes with the Sincere Milk of God's Word. Being a Short, Plain Catechism, Grounded Upon God's Word, and Agreeable to the Westminster Assembly's Excellent Catechism._ No copy of the first edition is known to be extant--Dr. Campbell quoted the title imperfectly from a contemporary advertisement--and neither Hildeburn nor Campbell knew that a second edition had ever been issued. Neither did anyone else until 1929, when a copy came to light and won its way to a New York book-seller's catalogue. The book is mentioned here, not because it possesses great intrinsic importance (it would be of trivial note if a hundred or two copies of it survived), but as an indication of the fact that unrecorded Franklin imprints are likely to appear at any time, and as indication, further, that the scarcity of Franklin imprints does not altogether parallel the dates of his activity as printer and publisher.

In these notes it has been necessary to neglect Franklin, the author (save as Poor Richard), in favor of Franklin, the printer and publisher. But it would be an effrontery to allude even briefly to Franklin without mention of the _Autobiography_. Begun in 1771 in the quiet charm of an English country-seat, the first great American classic never was completed. The manuscript first appeared in print, by an odd series of accidents, in French in 1791. Subsequently Franklin's grandson, William Temple Franklin, issued it in a Bowdlerized English version that would have afforded the old man quiet and somewhat indignant laughter. The text was not definitely published until 1868, soon after John Bigelow had come into possession of the original manuscript.

Franklin's epitaph is easily the most familiar in American history, and almost as well-known a document, perhaps, as Lincoln's Gettysburg Address. It is not generally known, however, that the original version of it was composed in 1728, the very year in which its author, a youth of twenty-two, entered into partnership with Meredith. The version written in that year, which differs in minor details from the final draft, was this:

THE BODY OF
B FRANKLIN PRINTER,
(LIKE THE COVER OF AN OLD BOOK
ITS CONTENTS TORN OUT
AND STRIPT OF ITS LETTERING & GILDING)
LIES HERE, FOOD FOR WORMS.
BUT THE WORK SHALL NOT BE LOST;
FOR IT WILL, (AS HE BELIEV'D) APPEAR ONCE MORE,
IN A NEW AND MORE ELEGANT EDITION
REVISED AND CORRECTED,
BY THE AUTHOR.

_Note_: A documented account of the various transcripts of Franklin's celebrated epitaph appeared in _The New Colophon_, Volume 3, New York, 1950. It discusses the date of its composition, place of first publication and the differing texts, and was written by Lyman H. Butterfield, associate editor of the Jefferson papers.

COMPOSED IN BASKERVILLE TYPES

EARNEST ELMO CALKINS

_The Book & Job Print_

From _The Colophon_, New Graphic Series No. 1. Copyright 1939 by the publisher. Reprinted by permission of the author and Mr. Elmer Adler.

I

The printing office was a long narrow room over a store. One front window was appropriated to a cubicle known as "the office"--seldom used, its desk piled high with galley proofs and dusty government reports. Frames for type cases occupied the two remaining front windows and the three at the back. In between were the hand-power cylinder press, the two Gordon jobbers, an imposing stone for the newspaper and one for job work. Along the walls ran the dump--sloping shelves divided longitudinally by strips of wood, holding galleys and standing jobs tied up with white packthread. The prevalent odor was a mixture of benzine and warm roller composition familiar to old-time printers, but sweeter than the scents of Araby to the young apprentice about to be initiated into the craft and mystery of printing.

They seated him on a high stool before a case in the darker part of the room, with a composing stick, a setting rule, and a piece of patent medicine reprint. A slug on a string hung on his upper case to hold the copy in place, for the oldest rule of the printing trade is "follow copy though it goes out the window." In each corner of the lower case boxes Big Sweeny, the foreman, had stuck letters from a job font to guide the youngster in learning the case.

For days the tyro was absorbed in the seemingly impossible task of setting a stick full of type and "dumping" it on the galley. The first lot exploded in the air; it took hours to distribute the "pi."

In a few weeks he had learned his case, except the small boxes around the edge, double ffls and ffis and little-used punctuation points. He could distinguish a 3-em space from a 5-em, and justify a line by distributing them judiciously, remembering, as was often impressed on him, to put more space between words ending in tall letters. He began to look about him and take stock of the curious world in which he found himself.

For years he had dreamed of printing, his appetite whetted by the life of Franklin in the Harper Story Books, and a manual of instructions for young printers in the same volume. He pored over type specimen books obtained from Barnhart Brothers & Spindler, and reveled in the amazing faces shown. Other boys had their ambitions--firemen, policemen, railroad engineer--but his hero was the journeyman printer, a green shade over his eyes, sleeves rolled to display a bright red undershirt, spitting tobacco with an accuracy that missed nothing but the spittoon. Tales told by typographical tourists, the tramp printers, were his folklore, and for some years after he learned his trade his chance to work came mostly in "subbing" for printers frankly laying off to get drunk.

Type had two names. He was setting brevier Roman; the smaller size used for quotations and for county correspondence was nonpareil. Other sizes with equally picturesque names piqued his curiosity. In the early eighties the point system had not reached the prairies. Later he became familiar with it. The old names of the types with approximate sizes in points that prevailed in the days of our young apprentice were as follows:

Diamond, 4-1/2-point; Pearl, 5-point; Agate, 5-1/2-point; Nonpareil, 6-point; Minion, 7-point; Brevier, 8-point; Bourgeois, 9-point; Long Primer, 10-point; Small Pica, 11-point; Pica, 12-point; English, 14-point; Columbian, 16-point; Great Primer, 18-point; Paragon, 20-point; Double Pica (strictly this should be Double Small Pica), 22-point; Two-line Pica, 24-point; Two-line English, 28-point; Two-line Great Primer, 36-point; Two-line Double Pica, 44-point; Canon, 48-point.

It must not be supposed that all these sizes were found in the office of the Book & Job Print, nor for that matter probably anywhere but in the warehouses of Barnhart Bros. & Spindler, Marder, Luse & Co., MacKellar, Smiths & Jordan Co., Bruce, or other type-founders.

Our apprentice was afflicted with one of those curious prying minds that sought to know the reason for all things. Much typographical history lurked behind the names given to type sizes. _Diamond_, _agate_ and _nonpareil_, it seemed, were merely fancy names, but _brevier_ was so-called because it had been used to print breviaries; _canon_, from the first lines of the canonical mass, and _primer_ for primaries or elementary prayer books. _Bourgeois_ has been attributed to the city of Bourges, to a printer named Bourgeois, and to having been used in cheap books for the middle classes, the bourgeoisie. _Minion_ was said to be the French word _mignon_, darling. But the origin of _pica_, so constantly used as a yardstick for measuring leads, slugs, reglets, and the width of columns and pages, is as fascinating as it is baffling.

_Pica_ is Latin for magpie, and it has been ingeniously supposed that some work now lost, an account of that thievish and mischievous bird, was printed in type now bearing that name. De Vinne[38] cites a far more amusing derivation: "Like great primer, pica takes its name from its early use as a text letter. 'The Pie,' writes Mores, 'was a table showing the course of the service of the church in the time of darkness. It was called the Pie because it was written in letters of black and red, as the Friars de Pica were so named from their party-colored raiment black and white, the plumage of the magpie.'" And is it not at least probable that "pi," a jumble of unsorted type, is also derived from the same source, either because of the pied feathers of the bird, or from its habit of assembling a miscellaneous collection of objects in some hiding place?

As he explored his upper case, our apprentice discovered that while the capitals and small capitals were ranged in alphabetical order, _J_ and _U_ were left to the end like substitute ball players on the bench. By studying an unabridged dictionary he learned that those letters were late comers into the alphabet; the old scribes, finding that _I_ tended to become confused with the last stroke of the previous letter, gave it a tail to distinguish it. The two forms were used indiscriminately for the consonant and vowel sounds of _I_ until in due course they were separated. In the same way _V_ was half of _W_, distinguished as singleyou and doubleyou. _V_ was carelessly written as _U_ and even as _Y_, and had all the sounds, but was at length assigned one job, and the _U_ added to the alphabet. How long ago that happened! So conservative was the printing art that even after two hundred years the case had not been shifted to accommodate them, and dictionaries as late as 1800 still used both forms in the same classification. Our apprentice felt that the office where he was learning his trade had not changed greatly, typographically at least, since Plantin.

II

The number and variety of faces at the disposal of the master printer equalled their ugliness, though this apprentice considered them all beautiful. There were of course the Roman faces, some of which were good, and still are, but these were strangely distorted as condensed, extra-condensed, extended, expanded, as well as shaded, open, skeleton, contour, sloped (both ways), ornamented, and hair-line letters.

One would think these were enough for all the printing anyone would want to do, but there was also a bewildering multitude of so-called job types of fancy and fantastic design. Each foundry put out a book as big as a dictionary, filled with bizarre creations in which the innocent alphabet was twisted and tormented and decorated until some of its masterpieces were illegible.

Among them were a number informally standardized and cast by all foundries. Such were Antique, Boldface, Gothic, Lightface, Clarendon, Caledonian, Ionic, Doric, Egyptian, Runic, Celtic, Rustic, Script, Grecian, Monastic, Norman, Title, and these too were also condensed, extended and otherwise squeezed, stretched and pulled about. When the type-writer came there was added that monstrosity, type-writer type. But the pride of each foundry was its own exclusive creations, to which were given names as fantastic as the designs, putting Pullman nomenclature to shame, such as Pansy, Olive, Asteroid, Van Dyke, Vulcan, Schwabacher, Florist, Teuton, Text, Eastlake.

From such an array the country printer was expected to choose the types to equip his shop. His outfit consisted of fair quantities of Roman, nonpareil, brevier and long primer for straight matter--the weekly newspaper, booklets and pamphlets, with larger sizes for job work, too many faces with few fonts large enough to set more than a line or two. This did not matter since it seemed obligatory to set in a different letter each line of display, advertisements, title pages, as well as dodgers and handbills, the greater the contrast and variety the better, with "ands" and "thes" in lines by themselves, centered and flanked by flourishes on each side. Type larger than two-line canon was made of wood, and was called "stud-horse type" because used for the big bills tacked up on barns and trees to advertise the services of a stallion.

Small fonts of job type were listed in foundry catalogues "5A 13a," to indicate quantity, other letters being in proportion. There was seldom more than one of little used letters, necessitating a shift to another font when a line turned up with two Xs or two Zs. Job types were laid in cases like the uppers of Roman, the boxes all of a size, capitals on one side, lower case on the other.

New type was an abomination. The compositor's fingers, already tender from the lye used to wash forms, were cut by the sharp edges, and his eyes blinded by the glare from sorts, and the printers were forever prowling the shining metal. There was chronic clack of up and down the live bank with tweezers, pulling out the needed letters, and inserting an equal-sized type upside down to mark the place. Another source of trouble was the font from a different foundry, supposedly the same body, but with a slight variation, that was forever getting into the wrong case and being set up, dropping out when the form was lifted.

III

The apprentice was kept too busy to have much time for the acquisition of abstract knowledge. In return for instruction in the art and mystery of printing he was expected to perform the duties of a "devil." He arrived at half-past six, started the fire in the pot-bellied stove, swept up (no light job, for the continuous barrage of fine-cut and plug formed a coping around the feet of every frame, and the trimmings from the big knife lay in windrows). All day he ran errands with proofs, handbills, billheads, advertisements, to submit to customers; wet down paper for the weekly run of the newspaper, and pasted the subscribers' names on them for the mail; distributed "pi," and rushed the growler for thirsty journeymen.

But he learned that the printers in one shop were a "chapel," the head was the "father," who was not the foreman. It thrilled him that such expressions went back to the time when Caxton had his press in Westminster Abbey. A small group of men working on the same job was a companionship, and had strict rules as to who was to do what. Points of procedure, such as the first or a "fat take," or the selection of a victim to set up the beer, was determined by a curious custom. The men gathered around the imposing stone, and each in turn shook out a few em-quads, five or seven, throwing them on the stone like dice. The one with the most nicks uppermost was the winner.

These were time-honored practices, but each shop had customs peculiar to itself. He learned not to whistle at his case, for a sponge of dirty water was apt to take him squarely in the mouth. When late he found lines set up in his composing stick, which he had to distribute before he began work, at his own expense--when he was finally promoted to piece work,--

_A diller, a dollar, a ten-o'clock scholar,
What makes you come so soon?
You used to come at ten o'clock,
But now you come at noon._

For some time his tormentors had alluded mysteriously to the "type louse" that haunted the forms, and promised to show him one when found. A journeyman working at the stone over a newspaper form wet down for distribution called him over, and pointing excitedly, cried,

"Now, there, look!"

He looked.

Handfuls of type had been removed, and the water gathered in small pools between the columns. The apprentice bent over eagerly to behold the strange insect, whereupon the journeyman shoved up a column of type, forcing the water to rise like a fountain into the apprentice's innocent face, while the force roared with laughter and pounded with their composing sticks on the frames.

IV

In a small office in pre-union days, every printer was or became an "all-round" man. Not only could he stick type (and some old-time printers had a wonderful instinct for spacing), but he could "kick" a jobber, impose, make ready, and feed a cylinder press. Some of the vagabond printers who drifted back and forth across the West, working a few days at each halt, were not only craftsmen but characters. It was amazing how promptly they became at home in a strange shop, in a few moments working as if they had been there for years. The saga of the typographic tourist has yet to be told.

It was not long before he found himself standing on one leg like a stork, working the treadle of the Gordon jobber with the other, feeding some small job, milk tickets or dodgers or billheads, against three 3-em quads pasted to the tympan in lieu of gaugepins. As the press had no grippers the feeder must grab the printed sheet before the ink pulled it off and insert the next, regulating the speed according to his need. Pasting scraps of cardboard on the quads to project a bit helped hold the printed card or paper. The regular gaugepins sold never seemed to work as well as quads, and anyway, old-time printers were self-helpful and never bought what they could make.

From feeding press he graduated to making ready and locking up forms. There were always enough odds and ends of furniture for small jobs without cutting new, but for big work, particularly a book or pamphlet, the furniture was cut to fit the job. The form was "locked" by driving quoins, wedge-shaped bits of hard wood, along the tapering side sticks with an implement known as a shooting stick, notched at one end. The form was planed with a block of wood beaten over the form to drive down type that might stick above the printing surface. Something like this still prevails, no doubt, but not with such primitive tools, and very little printing is now done from the type. I am sure the shooting stick and wooden quoins must be as obsolete as ink balls.

The night before the newspaper was run off, the paper was laid down on a broad platform, a quire at a time, drenched with water, covered with a wide board, and a heavy stone placed on top to squeeze the water out. Dampening was necessary to make the ink stick. Subscribers received their papers so wet they had to dry them before reading. The press was a cylinder with a large flywheel having a handle attached. It was run by human power--a husky Negro, who also furnished the muscle for the big knife, or guillotine, with which books were trimmed. In the words of the proprietor he "always gives a scent back no matter what we pay him." The apprentice and devil doubled for the porter when he was otherwise engaged, but shortly steam was installed, adding greatly to the excitement on press day.

Feeding the dampened sheets against the gripper was not easy, and often he missed. To stop the press he grasped the long switch lever and threw the overhead belt on to the idle pulley. If it failed, as it sometimes did, the tympan was inked, and several sheets must be run through before it ceased to offset on the wrong side of the paper, a waste of which his employer made him emphatically aware. It had been easier to stop the press when it was turned by hand.

A daily chore which fell to his lot cruelly sharpened the appetite of a hungry boy toward the noon hour. This was the menu card from the local hotel with corrections for the day's dinner (square meal, 25 cents). He picked up the standing type, slid it on a galley, and proceeded to pull out yesterday's banana fritter and stewed corn and insert today's pear fritter and stewed tomatoes. He then ran off thirty copies, taking extra care as the stock was special and had the word _Menu_ embossed in gold and other decorations. It was a sort of Barmecide's feast for him, whetting an appetite that needed no whetting.

Every printing office boasted one of those geniuses expert at rule twisting, who with shears, file and pliers bent brass rule into patterns that would print scrolls and flourishes around headlines and on title pages, ornaments for the corners of boxes, and when needed extra long braces. Some could create intricate designs, birds with streamers in their beaks in which type could be set, like those that were the pride of the writing masters. Like leads, brass rule was bought in lengths of a foot or so, and cut as needed. Much ingenuity was required to make the corners meet, until the arrival of "labor-saving," with corners mitered or beveled.

V

When work in the printing office became slack he was moved to the bindery, where the files of Godey's, Peterson's and Ballou's Magazines were put in dull black covers with names lettered on the spine. Its principal work, however, was the manufacture of account books, made to order to fit the individual book-keeping methods of bank or merchant. The ancient ruling machine of mahogany looked something like a loom for weaving cloth. Until the advent of loose-leaf books and adding machines, business men kept their accounts in three enormous tomes labeled respectively Day Book, Journal, and Ledger. Every transaction was entered in the Day Book chronologically. It was reëntered in the Journal to separate outgo from income. Finally, each item appeared in the Ledger under the name of the customer, or creditor, to show the status of individual accounts.

Sheets of paper, bearing picturesque old names--Royal, Crown, Demy, or Foolscap--were fed to the ruling machine, and came into contact with a battery of pens, each with its own little fountain of ink, red or blue, as the line demanded--both colors ruled at once. The sheets were then printed at the top of each page with the name of the firm, numbered by hand, and bound in the familiar heavy books, with covers half an inch thick, hinges of rawhide, red leather backs and corners, and sides decorated with marbled paper.

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Books and Printing; a Treasury for TypophilesChapter C: R. Ashbee, of the Essex House Press, stated in The Private Press (7)

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