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Chapter VIII: The Last Act

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I am telling this story chronologically, but in dealing with a subject like “The Jungle” it seems better to skip ahead and close the matter up. There was a last act of this Packingtown drama, about which the public has never heard. The limelight had been turned out, the audience had gone home, and this act was played in darkness and silence.

A year had passed and I was living at Point Pleasant, New Jersey, when W. W. Harris, editor of the Sunday magazine section of the “New York Herald,” came to call on me, and explained a wonderful idea. He wanted me to go to Chicago secretly, as I had gone before, and make another investigation in the Stockyards, and write for the “New York Herald” an article entitled “Packingtown a Year Later.”

He was a young editor, full of enthusiasm. He said: “Mr. Sinclair, I know enough about the business-game to feel quite sure that all the reforms we read about are fakes. What do you think?”

I answered, “I know they are fakes, because not a week passes that I don’t get a letter from some of the men in Packingtown, telling me that things are as bad as ever.” And I showed him a letter, one sentence of which I recall: “The new coat of whitewash has worn off the filthy old walls, and the only thing left is the row of girls who manicure the nails of those who pack the sliced dried beef in front of the eyes of the visitors!”

“Exactly!” said the editor. “It will make the biggest newspaper story the ‘Herald’ has ever published.”

“Possibly,” said I. “But are you sure the ‘Herald’ will publish it?”

“No worry about that,” said he. “I am the man who has the say.”

“But where is Bennett?”

“Bennett is in Bermuda.”

“Well,” said I, “do you imagine you could sign a contract with me, and put such a job through, and get such a story on the ‘Herald’ presses without Bennett’s getting word of it?”

“Bennett will be crazy for the story,” said the editor. “Bennett is a newspaper man.”

“Well, you have to show me.”

I explained that I was writing another novel, and was not willing to stop, but my friend Mrs. Ella Reeve Bloor, who had represented me with Roosevelt’s investigating committee, would do the work. Let the “Herald” send Mrs. Bloor and one of its own reporters, to make sure that Mrs. Bloor played the game straight; and when the investigation was made, I would write an introductory statement, which would lend my name to the articles, and make them as effective as if I had gone to Packingtown myself. But first, before I would trouble Mrs. Bloor, or do anything at all about the matter, the editor must put it before Bennett and show me his written consent to the undertaking. “I am busy,” I said. “I don’t care to waste my time upon a wild goose chase.” The editor agreed that that was reasonable, and took his departure.

James Gordon Bennett, the younger, was the son of the man who had founded the “New York Herald,” establishing the sensational, so-called “popular” journalism which Pulitzer and Hearst afterwards took up and carried to extremes. Bennett, the elder, had been a real newspaper man; his son had been a debauch and spendthrift in his youth, and was now in his old age an embittered and cynical invalid, travelling in his yacht from Bermuda to the Riviera, and occasionally resorting to the capitals of Europe for fresh dissipations. He had made his paper the organ of just such men as himself; that is to say, of cosmopolitan café loungers, with one eye on the stock-ticker and the other on their “scotch and soda.” And this was the publisher who was to take up a new crusade against the Beef Trust!

But to my surprise, the editor came back with a cablegram from Bennett, bidding him go ahead with the story. So I put the matter before Mrs. Bloor, and she and the “Herald” reporter went out to the Stockyards and spent about two months. Mrs. Bloor disguised herself as a Polish woman, and both she and the reporter obtained jobs in half a dozen different places in the yards. They came back, reporting that conditions were worse than ever; they wrote their story, enough to fill an eight-page Sunday supplement, with numerous photographs of the scenes described. There was a conference of the editorial staff of the “Herald,” which agreed that the story was the greatest the paper had ever had in its history. It must be read by Mr. Bennett, the staff decided. So it was mailed to Bermuda—which was the last ever seen or heard of it!

Week after week I waited for the story to appear. When I learned that it was not to appear I was, of course, somewhat irritated. I threatened to sue the “Herald” for payment for the time I had spent writing the introduction, but I found myself confronting this dilemma: the enthusiastic young editor was a Socialist, and if I made trouble, he was the one who would be hurt. So I decided to forego my money-claim on the “Herald.” But I would not give up the story—that was a public matter. The public had been fooled into believing that there had been reforms in Packingtown; the public was continuing to eat tubercular beef-steaks, and I was bound that somehow or other the public should get the facts. I wrote up the story and submitted it to other newspapers in New York. Not one would touch it. I submitted it to President Roosevelt, and he replied that he was sorry, but was too busy to take the matter up. “Teddy” was a shrewd politician, and knew how hard it is to warm up dead ashes, how little flavor there is in re-cooked food.

I knew, of course, that I could publish the story in the Socialist papers. That has always been my last recourse. But I wanted this story to reach the general public; I was blindly determined about it. There was a big Socialist meeting at the Hippodrome in New York, and I went up to the city and asked for fifteen minutes at this meeting. I told the story to an audience of five or six thousand people, and with reporters from every New York paper in front of me. Not a single New York paper, except the Socialist paper, mentioned the matter next morning.

But still I would not give up. I said: “This is a Chicago story. If I tell it in Chicago, public excitement may force it into the press.” So I telegraphed some of my friends in Chicago. I planned the most dramatic thing I could think of—I asked them to get me a meeting in the Stockyards district, and they answered that they would.

Mind you, a little over a year before I had put Packingtown on the map of the world; I had made Packingtown and its methods the subject of discussion at the dinner-tables of many countries; and now I was coming back to Packingtown for the first time since that event. There was a big hall, jammed to the very doors with Stockyards workers. You will pardon me if I say that they made it clear that they were glad to have me come there. And to this uproarious audience I told the story of the “New York Herald” investigation, and what had been discovered. I stood, looking into the faces of these workingmen and women, and said: “You are the people who know about these matters. Are they true?” There was a roar of assent that rocked the building. I said: “_I_ know they are true, and _you_ know they are true. Now tell me this, ought they be made known to the American people? Would you like them to be made known to the American people?” And again there was a roar of assent.

Then I looked over the edge of the platform to a row of tables, where sat the reporters looking up, and I talked to them for a while. I said: “You are newspaper men; you know a story when you see it. Tell me now—tell me straight—is not this a story?” The newspaper men nodded and grinned. They knew it was a “story” all right. “The public would like to read this—the public of Chicago and the public of all the rest of America—would they not?” And again the newspaper men nodded and grinned. “Now,” said I, “play fair with me; give me a square deal, so far as you are concerned. Write this story just as I have told it tonight. Write it and turn it in and see what happens. Will you do that?” And they pledged themselves, the audience saw them pledge themselves. And so the test was made, as perfect a test as anyone could conceive. And next morning there was just one newspaper in Chicago which mentioned my speech in the Stockyards district—the “Chicago Socialist.” Not one line in any other newspaper, morning or evening, in Chicago!

A little later I happened to be on the Pacific coast, and made the test once more. I was putting on some plays, and it happened that a newspaper had played me a dirty trick that morning. So in my curtain-speech I said what I thought of American newspapers, and told this Chicago story. Just one newspaper in San Francisco published a line about the matter, and that was the “Bulletin,” edited by Fremont Older, who happened to be a personal friend, and one of the few independent newspaper editors in America. Excepting for Socialist papers, the “Bulletin” has the distinction of being the only American newspaper which has ever printed that story.

I say the only American newspaper; I might say the only newspaper in the world. Some time afterwards there was a scandal about American meat in England, and the “London Daily Telegraph” requested me to cable them “without limit” any information I had as to present conditions in Packingtown. I sent them a couple of thousand words of this “New York Herald” story, but they did not publish a line of it. They had, of course, the fear that they might be sued for libel by the “Herald.” It is no protection to you in England that you are publishing the truth, for the maxim of the law of England is: “The greater the truth the greater the libel.” Also, no doubt, they were influenced by newspaper solidarity—a new kind of honor among thieves.

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The Brass Check: A Study of American JournalismChapter VIII: The Last Act

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