Chapter I: Front Matter
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BUSINESS ADMINISTRATION
* * * * * *
BUSINESS ADMINISTRATION
TEXT BOOKS
Business Economics.
Business Organization and Management.
Advertising and Salesmanship.
Trade and Commerce.
Transportation.
Money, Banking and Insurance.
Investments and Speculation.
Accounting.
Auditing and Cost Accounting.
Business Law and Legal Forms.
* * * * * *
BUSINESS ADMINISTRATION
Theory, Practice and Application
Editor-In-Chief
WALTER D. MOODY
General Manager, The Chicago Association of Commerce, Author, “Men Who Sell Things.”
Managing Editor
SAMUEL MACCLINTOCK, PH. D.
Editorial and Educational Director, La Salle Extension University
This work is especially designed to meet the practical every-day needs of the active business man, and contains the fundamental and basic principles upon which a successful business is founded, conducted and maintained. To those looking forward to a business career, this work forms the basis for a practical and systematic course in “Business Administration”
Published by La Salle Extension University Chicago
Copyright, 1910, Lasalle Extension University.
BUSINESS ECONOMICS
¶ This treatise has been especially prepared by E. L. Bogart, Ph. D., Associate Professor of Economics, University of Illinois, and Author of Economic History of the United States; Hon. O. P. Austin, Chief of Bureau of Statistics, Department of Commerce and Labor; and John Bascom, D. D., LL. D., former President University of Wisconsin. It is supplemented by the writings of recognized experts in the production, preservation and distribution of wealth. The treatment is modern, popular and authoritative. The volume contains many timely and practical suggestions which can be applied with profit to any business. It is also arranged to serve as a quick reference work, and includes a complete table of contents, a comprehensive index and test questions.
WALTER D. MOODY,
Editor-in-Chief.
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